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[data-theme]:not([data-theme]),[data-theme=light] :host:not([data-theme]),[data-theme=light] :root:not([data-theme]),[data-theme=light] [data-theme]:not([data-theme]),:host[data-theme=light],:root[data-theme=light],[data-theme][data-theme=light]{--chakra-colors-chakra-body-text:var(--chakra-colors-gray-800);--chakra-colors-chakra-body-bg:var(--chakra-colors-white);--chakra-colors-chakra-border-color:var(--chakra-colors-gray-200);--chakra-colors-chakra-inverse-text:var(--chakra-colors-white);--chakra-colors-chakra-subtle-bg:var(--chakra-colors-gray-100);--chakra-colors-chakra-subtle-text:var(--chakra-colors-gray-600);--chakra-colors-chakra-placeholder-color:var(--chakra-colors-gray-500);}.chakra-ui-dark :host:not([data-theme]),.chakra-ui-dark :root:not([data-theme]),.chakra-ui-dark [data-theme]:not([data-theme]),[data-theme=dark] :host:not([data-theme]),[data-theme=dark] :root:not([data-theme]),[data-theme=dark] [data-theme]:not([data-theme]),:host[data-theme=dark],:root[data-theme=dark],[data-theme][data-theme=dark]{--chakra-colors-chakra-body-text:var(--chakra-colors-whiteAlpha-900);--chakra-colors-chakra-body-bg:var(--chakra-colors-gray-800);--chakra-colors-chakra-border-color:var(--chakra-colors-whiteAlpha-300);--chakra-colors-chakra-inverse-text:var(--chakra-colors-gray-800);--chakra-colors-chakra-subtle-bg:var(--chakra-colors-gray-700);--chakra-colors-chakra-subtle-text:var(--chakra-colors-gray-400);--chakra-colors-chakra-placeholder-color:var(--chakra-colors-whiteAlpha-400);}<\/style><style data-emotion=\"css-global fubdgu\">html{line-height:1.5;-webkit-text-size-adjust:100%;font-family:system-ui,sans-serif;-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility;-moz-osx-font-smoothing:grayscale;touch-action:manipulation;}body{position:relative;min-height:100%;margin:0;font-feature-settings:\"kern\";}:where(*, *::before, 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select){text-transform:none;}:where(\n button::-moz-focus-inner,\n [type=\"button\"]::-moz-focus-inner,\n [type=\"reset\"]::-moz-focus-inner,\n [type=\"submit\"]::-moz-focus-inner\n ){border-style:none;padding:0;}fieldset{padding:0.35em 0.75em 0.625em;}legend{box-sizing:border-box;color:inherit;display:table;max-width:100%;padding:0;white-space:normal;}progress{vertical-align:baseline;}textarea{overflow:auto;}:where([type=\"checkbox\"], [type=\"radio\"]){box-sizing:border-box;padding:0;}input[type=\"number\"]::-webkit-inner-spin-button,input[type=\"number\"]::-webkit-outer-spin-button{-webkit-appearance:none!important;}input[type=\"number\"]{-moz-appearance:textfield;}input[type=\"search\"]{-webkit-appearance:textfield;outline-offset:-2px;}input[type=\"search\"]::-webkit-search-decoration{-webkit-appearance:none!important;}::-webkit-file-upload-button{-webkit-appearance:button;font:inherit;}details{display:block;}summary{display:-webkit-box;display:-webkit-list-item;display:-ms-list-itembox;display:list-item;}template{display:none;}[hidden]{display:none!important;}:where(\n blockquote,\n dl,\n dd,\n h1,\n h2,\n h3,\n h4,\n h5,\n h6,\n hr,\n figure,\n p,\n pre\n ){margin:0;}button{background:transparent;padding:0;}fieldset{margin:0;padding:0;}:where(ol, ul){margin:0;padding:0;}textarea{resize:vertical;}:where(button, [role=\"button\"]){cursor:pointer;}button::-moz-focus-inner{border:0!important;}table{border-collapse:collapse;}:where(h1, h2, h3, h4, h5, h6){font-size:inherit;font-weight:inherit;}:where(button, input, optgroup, select, textarea){padding:0;line-height:inherit;color:inherit;}:where(img, svg, video, canvas, audio, iframe, embed, object){display:block;}:where(img, video){max-width:100%;height:auto;}[data-js-focus-visible] :focus:not([data-focus-visible-added]):not(\n [data-focus-visible-disabled]\n ){outline:none;box-shadow:none;}select::-ms-expand{display:none;}:root,:host{--chakra-vh:100vh;}@supports (height: -webkit-fill-available){:root,:host{--chakra-vh:-webkit-fill-available;}}@supports (height: -moz-fill-available){:root,:host{--chakra-vh:-moz-fill-available;}}@supports (height: 100dvh){:root,:host{--chakra-vh:100dvh;}}<\/style><style data-emotion=\"css-global 14xbed4\">body{font-family:var(--chakra-fonts-body);color:var(--chakra-colors-chakra-body-text);background:var(--chakra-colors-chakra-body-bg);transition-property:background-color;transition-duration:var(--chakra-transition-duration-normal);line-height:var(--chakra-lineHeights-base);}*::-webkit-input-placeholder{color:var(--chakra-colors-chakra-placeholder-color);}*::-moz-placeholder{color:var(--chakra-colors-chakra-placeholder-color);}*:-ms-input-placeholder{color:var(--chakra-colors-chakra-placeholder-color);}*::placeholder{color:var(--chakra-colors-chakra-placeholder-color);}*,*::before,::after{border-color:var(--chakra-colors-chakra-border-color);}html,body{font-family:var(--chakra-fonts-body);font-weight:500;}#__next{height:100%;}:not(.chakra-dont-set-collapse)>.chakra-collapse{overflow:initial!important;}.ProseMirror{outline:0 none;}<\/style><style data-emotion=\"css 6rnmr9\">.css-6rnmr9{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;-webkit-align-self:stretch;-ms-flex-item-align:stretch;align-self:stretch;position:relative;height:100%;}<\/style><div class=\"css-6rnmr9\"><style data-emotion=\"css-global fdpw7j animation-1sld7a4 animation-16z1uo4 animation-1sld7a4 animation-16z1uo4 animation-1sld7a4 animation-16z1uo4 animation-1sld7a4 animation-16z1uo4 animation-yjfgth animation-1sld7a4 animation-16z1uo4\">.card-content{height:100%;outline-width:0px;line-height:calc(var(--line-height-body) * (var(--card-font-scale, 1) * var(--zoom-level, 1) + 1) \/ 2);letter-spacing:var(--letter-spacing-body);--block-margin:calc(1.125em * var(--card-font-scale, 1) * var(--zoom-level, 1));--grid-border:1px;--grid-padding:1.22em;}.card-content.is-focused .is-empty [data-placeholder]::after{content:attr(data-placeholder);position:absolute;top:0px;opacity:0.25;pointer-events:none;left:0px;width:100%;color:var(--heading-color);line-clamp:1px;text-overflow:ellipsis;overflow:hidden;box-orient:vertical;word-break:break-all;height:100%;white-space:nowrap;}.card-content.is-focused .is-empty [data-multiline-placeholder]{position:relative;}.card-content.is-focused .is-empty [data-multiline-placeholder]::after{content:attr(data-multiline-placeholder);position:relative;top:0px;opacity:0.25;pointer-events:none;left:0px;width:100%;color:inherit;line-clamp:0;text-overflow:ellipsis;overflow:hidden;box-orient:vertical;word-break:normal;height:100%;white-space:normal;}.card-content.is-focused .is-empty [data-multiline-placeholder] >[data-node-view-content-inner]{position:absolute;width:100%;min-height:1em;}.card-content .block-card.expandable-node-selected .expandable-selected{-webkit-animation:animation-16z1uo4 3000ms ease-in-out forwards;animation:animation-16z1uo4 3000ms ease-in-out forwards;}.card-content .block-card.expandable-node-reset .expandable-selected{-webkit-animation:animation-1sld7a4;animation:animation-1sld7a4;}.card-content .block{margin-top:var(--block-margin);margin-bottom:var(--block-margin);font-family:var(--body-font);font-weight:var(--body-font-weight);color:var(--body-color);}.card-content.is-nested{display:grid;-webkit-animation:animation-yjfgth 225ms ease-out forwards;animation:animation-yjfgth 225ms ease-out forwards;}.card-content.is-full-width .block.is-full-width{width:var(--full-width);position:relative;left:50%;-webkit-transform:translateX(-50%);-moz-transform:translateX(-50%);-ms-transform:translateX(-50%);transform:translateX(-50%);}.card-content [data-node-view-content-inner=\"cardLayoutItem\"] >.first-block,.card-content [data-node-view-content-inner=\"card\"] >.first-block{margin-top:0em;}.card-content [data-node-view-content-inner=\"cardLayoutItem\"] 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mark.highlight{color:var(--chakra-colors-black);--link-color:black;background-color:var(--highlight-color);border-radius:0.125em;-webkit-padding-start:.05em;padding-inline-start:.05em;-webkit-padding-end:.05em;padding-inline-end:.05em;-webkit-margin-start:-.05em;margin-inline-start:-.05em;-webkit-margin-end:-.05em;margin-inline-end:-.05em;-webkit-box-decoration-break:clone;box-decoration-break:clone;}.card-content span.textColor{color:var(--text-color, var(--body-color));}.card-content .block-numbered li::before{color:var(--list-marker-text-color, var(--body-color));}.card-content .block-bullet li::marker{color:var(--list-marker-text-color, var(--body-color));}.card-content .block-bullet,.card-content .block-numbered,.card-content .block-todo{margin:0px;margin-bottom:calc(0.35em * var(--card-font-scale, 1) * var(--zoom-level, 1));text-align:start;}.card-content .block-bullet.first-block,.card-content .block-numbered.first-block,.card-content 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1.6em);position:relative;}.card-content ol.block-numbered[indent=\"6\"] li[data-node-view-content]::before{position:absolute;inset-inline-start:-1.6em;content:attr(data-list-counter) \".\";}.card-content ol.block-numbered[indent=\"7\"] li[data-node-view-content]{-webkit-margin-start:calc(8 * 1.6em);margin-inline-start:calc(8 * 1.6em);position:relative;}.card-content ol.block-numbered[indent=\"7\"] li[data-node-view-content]::before{position:absolute;inset-inline-start:-1.6em;content:attr(data-list-counter) \".\";}.card-content ol.block-numbered[indent=\"8\"] li[data-node-view-content]{-webkit-margin-start:calc(9 * 1.6em);margin-inline-start:calc(9 * 1.6em);position:relative;}.card-content ol.block-numbered[indent=\"8\"] li[data-node-view-content]::before{position:absolute;inset-inline-start:-1.6em;content:attr(data-list-counter) \".\";}.card-content ul.block-bullet[indent=\"0\"] li[data-node-view-content]{list-style:disc;-webkit-padding-start:0.4em;padding-inline-start:0.4em;-webkit-margin-start:calc(1 * 1.6em - 0.4em);margin-inline-start:calc(1 * 1.6em - 0.4em);}.card-content ul.block-bullet[indent=\"0\"] li[data-node-view-content]::after{-webkit-padding-start:0.4em;padding-inline-start:0.4em;}.card-content ul.block-todo[indent=\"0\"] li.todo{-webkit-margin-start:calc(1 * 1.6em);margin-inline-start:calc(1 * 1.6em);list-style:none;}.card-content ul.block-todo[indent=\"0\"] .chakra-checkbox__control{inset-inline-start:-1.6em;}.card-content ul.block-bullet[indent=\"1\"] li[data-node-view-content]{list-style:circle;-webkit-padding-start:0.4em;padding-inline-start:0.4em;-webkit-margin-start:calc(2 * 1.6em - 0.4em);margin-inline-start:calc(2 * 1.6em - 0.4em);}.card-content ul.block-bullet[indent=\"1\"] li[data-node-view-content]::after{-webkit-padding-start:0.4em;padding-inline-start:0.4em;}.card-content ul.block-todo[indent=\"1\"] li.todo{-webkit-margin-start:calc(2 * 1.6em);margin-inline-start:calc(2 * 1.6em);list-style:none;}.card-content ul.block-todo[indent=\"1\"] .chakra-checkbox__control{inset-inline-start:-1.6em;}.card-content ul.block-bullet[indent=\"2\"] li[data-node-view-content]{list-style:square;-webkit-padding-start:0.4em;padding-inline-start:0.4em;-webkit-margin-start:calc(3 * 1.6em - 0.4em);margin-inline-start:calc(3 * 1.6em - 0.4em);}.card-content ul.block-bullet[indent=\"2\"] li[data-node-view-content]::after{-webkit-padding-start:0.4em;padding-inline-start:0.4em;}.card-content ul.block-todo[indent=\"2\"] li.todo{-webkit-margin-start:calc(3 * 1.6em);margin-inline-start:calc(3 * 1.6em);list-style:none;}.card-content ul.block-todo[indent=\"2\"] .chakra-checkbox__control{inset-inline-start:-1.6em;}.card-content ul.block-bullet[indent=\"3\"] li[data-node-view-content]{list-style:disc;-webkit-padding-start:0.4em;padding-inline-start:0.4em;-webkit-margin-start:calc(4 * 1.6em - 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p9xud5\">.css-p9xud5{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;top:0px;left:0px;position:relative;width:100%;height:100%;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;cursor:default;font-size:var(--editor-font-size, 1rem);padding-top:var(--card-outer-padding-y);padding-bottom:var(--card-outer-padding-y);padding-left:var(--card-outer-padding-left);padding-right:var(--card-outer-padding-right);margin:0 auto;transition-property:transform,padding;transition-duration:200ms;--card-inner-padding-x:calc(4em \/ var(--card-font-scale, 1));--card-inner-padding-y:calc(4.75em \/ var(--card-font-scale, 1));--card-inner-padding:var(--card-inner-padding-y) var(--card-inner-padding-x);--card-outer-padding-left:calc(var(--card-outer-padding-x) + 0px + 0px);--card-outer-padding-right:calc(var(--card-outer-padding-x) + 0px + 0px);--card-outer-padding-x:0px;--card-outer-padding-y:0px;--comment-padding:4em;--nested-card-margin:calc(-1 * var(--comment-padding));--top-accent-height-sm:6.25em;--top-accent-height-md:12.5em;--top-accent-height-lg:18.75em;--top-accent-height:var(--top-accent-height-md);--behind-accent-height:24em;--font-size:calc(0.9625000000000001 * var(--card-font-scale, 1) * var(--editor-font-size, 1rem) * 1 * var(--viewport-scale-factor, 1.125));--card-font-scale:1;--card-width:calc(67.74025974025975em \/ var(--card-font-scale, 1));--card-min-height:0px;--max-content-width:calc(59.74025974025974em \/ var(--card-font-scale, 1));--card-max-width:var(--editor-width);--media-scale:min(1, var(--card-font-scale, 1));--zoom-level:1;--card-vertical-align:center;}<\/style><div data-animate-value=\"doc\" data-card-id=\"yrikkqn5n2h1qx5\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><style data-emotion=\"css svprfo\">.css-svprfo{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;font-size:var(--font-size);position:relative;width:100%;min-width:0%;min-height:var(--card-min-height);max-width:var(--card-max-width);border-radius:var(--card-border-radius);-webkit-padding-start:var(--doc-padding-left);padding-inline-start:var(--doc-padding-left);-webkit-padding-end:var(--doc-padding-right);padding-inline-end:var(--doc-padding-right);--grid-outline-color:var(--chakra-colors-gray-200);--card-background-color:#ffffff;--card-background-image:none;--card-border-color:#ffd925;--card-backdrop-filter:none;--card-border:var(--card-border-width) solid var(--card-border-color);--card-border-width:0.25em;--card-border-radius:0;--card-shadow-distance:0.7em;--card-border-shadow:0 0 0 0.25em #ffd925;--card-box-shadow:var(--card-shadow-distance) var(--card-shadow-distance) 0 0 var(--card-border-color);--card-shadow:0 0 0 0.25em #ffd925,var(--card-shadow-distance) var(--card-shadow-distance) 0 0 var(--card-border-color);--clickable-background-color:#f2f2f299;--box-border-radius:1.25em;--shape-border-width:0.0625em;--line-thickness:max(round(0.125em, 1px), 1px);--button-border-radius:0.375em;--shape-bg-image:var(--accent-gradient-background);--shape-bg-color-alpha:#fcf4cfff;--shape-bg-color-alpha-dim:#fbf1c1ff;--shape-bg-color-alpha-light:#fdf7ddff;--shape-bg-color:#fcf4cfff;--shape-border-color:#e2dab5ff;--shape-text-color:#272525;--line-color:#e2dab5ff;--shape-bg-image-svg:url(#theme-accent-background-gradient-linear);--shape-bg-image-svg-rtl:url(#theme-accent-background-gradient-linear-rtl);--shape-fill:var(--accent-gradient-fill, var(--accent-color));--shape-fill-opacity:1;--shape-fill-svg:url(#theme-accent-gradient-linear) var(--accent-color);--shape-fill-svg-rtl:url(#theme-accent-gradient-linear-rtl) var(--accent-color);--shape-fill-svg-dim:var(--accent-color-dim);--shape-fill-svg-light:var(--accent-color-light);--shape-fill-text-color:#000;--accent-color-dim:#927500ff;--accent-color-light:#c5a822ff;--shape-shadow:none;--clickable-shadow:0 0.25em 0.375em -0.0625em rgba(0, 0, 0, 0.1),0 0.125em 0.25em -0.0625em rgba(0, 0, 0, 0.06);--body-font:\"DM Sans\";--heading-font:\"Inter\";--heading-font-weight:700;--body-font-weight:400;--letter-spacing-body:0.03em;--letter-spacing-heading:-0.01em;--line-height-body:1.5;--line-height-heading:1.25;--accent-color:#ac8f09;--accent-color-readable:#ac8f09;--accent-color-background-muted:#fcf4cfff;--expandable-hover-background:#ac8f091a;--neutral-border-color:var(--chakra-colors-blackAlpha-200);--neutral-background-color:#f2f2f2ff;--button-color:#ac8f09;--button-color-inverted:#000;--link-color:#ac8f09;--link-color-hover:#7c6706ff;--link-box-shadow:0 0 0px 3px #ac8f09ff;--body-color:#272525;--body-color-muted:#27252580;--body-color-inverted:#fff;--link-color-inverted:#000;--highlight-color-dark:var(--body-color-inverted);--highlight-color-light:var(--body-color);--highlight-link-color-hover-dark:#e6e6e6ff;--highlight-link-color-hover-light:#413e3eff;--heading-color:#000000;--card-color:#ffffff;--card-color-mask:#ffffffd9;--placeholder-button-bg-color:var(--chakra-colors-gray-200);--placeholder-button-bg-hover-color:var(--chakra-colors-gray-300);--placeholder-button-text-color:var(--chakra-colors-gray-400);--placeholder-button-text-hover-color:var(--chakra-colors-gray-700);}<\/style><div class=\"card-body css-svprfo\" data-card-body=\"yrikkqn5n2h1qx5\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><style data-emotion=\"css gk749a\">.css-gk749a{position:absolute;inset:0px;outline-offset:-2px;-webkit-backdrop-filter:var(--card-backdrop-filter);backdrop-filter:var(--card-backdrop-filter);background-color:var(--card-background-color);background-image:var(--card-background-image);border-radius:0px;}<\/style><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><style data-emotion=\"css tiu1p0\">.css-tiu1p0{width:var(--card-width);max-width:100%;position:relative;cursor:auto;color:var(--body-color);}.css-tiu1p0 >.card-content{counter-reset:footnote;}.css-tiu1p0 >.card-content >[data-node-view-content-inner=\"card\"]{display:grid;-webkit-align-items:stretch;-webkit-box-align:stretch;-ms-flex-align:stretch;align-items:stretch;-webkit-box-pack:stretch;-ms-flex-pack:stretch;-webkit-justify-content:stretch;justify-content:stretch;min-height:100%;transition-duration:225ms;transition-property:grid-template-rows,grid-template-columns,min-height;grid-template-columns:1fr;grid-template-rows:1fr;grid-template-areas:\"body\";}.css-tiu1p0 >.card-content >[data-node-view-content-inner=\"card\"] >[data-layout-item-id=\"body\"]{grid-area:body;}.css-tiu1p0 >.card-content >[data-node-view-content-inner=\"card\"] >.node-cardLayoutItem >[data-node-view-wrapper] >.card-layout-cell-bg >[data-node-view-content]{padding:var(--card-inner-padding);}.css-tiu1p0 >.card-content >[data-node-view-content-inner=\"card\"] >.node-cardLayoutItem >[data-node-view-wrapper] >.card-layout-cell-bg >[data-node-view-content] >[data-node-view-content-inner]{max-width:var(--max-content-width);margin:auto;}.css-tiu1p0:hover >.card-height-guide,.css-tiu1p0[data-hover] >.card-height-guide{opacity:1;}<\/style><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><style data-emotion=\"css 15maf5o\">.css-15maf5o{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:start;-webkit-box-align:start;-ms-flex-align:start;align-items:start;-webkit-flex-direction:row;-ms-flex-direction:row;flex-direction:row;gap:var(--chakra-space-1-5);position:absolute;left:var(--chakra-space-8);right:var(--chakra-space-2-5);z-index:11;top:var(--chakra-space-3);pointer-events:none;}<\/style><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><style data-emotion=\"css 17xejub\">.css-17xejub{-webkit-flex:1;-ms-flex:1;flex:1;justify-self:stretch;-webkit-align-self:stretch;-ms-flex-item-align:stretch;align-self:stretch;}<\/style><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"2\" class=\"react-renderer node-cardAccentLayoutItem animatable-on-load animatable-on-load-atom animatable-on-load-accent\" draggable=\"true\" data-layout-item-id=\"accent\" STYLE=\"white-space: inherit;undefined\"><\/div><div data-pos=\"3\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css 1gnhw0o\">.css-1gnhw0o{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;width:100%;height:100%;position:relative;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;-webkit-box-pack:var(--card-vertical-align);-ms-flex-pack:var(--card-vertical-align);-webkit-justify-content:var(--card-vertical-align);justify-content:var(--card-vertical-align);}<\/style><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1gnhw0o\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"4\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">What Is Data? A Data Analyst's Perspective<\/div><\/div><\/div><\/div><div data-pos=\"48\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">As a seasoned data analyst, I like to think of data in simple terms: data are just pieces of information we collect and examine. In practical life, that could be anything measurable \u2013 say, a student's test score, the color of a car, or the temperature of a city \u2013 each is a <em>data point<\/em>. Essentially, data are <b>facts or figures<\/b> we record to understand the world.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"411\" class=\"react-renderer node-card block block-card\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal;min-height:0\" data-node-view-wrapper=\"\"><div data-animate-value=\"doc\" data-card-id=\"uwwl1xuuoxifk26\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><div class=\"card-body css-svprfo\" data-card-body=\"uwwl1xuuoxifk26\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"412\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css 1jw19ud\">.css-1jw19ud{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;width:100%;height:100%;position:relative;border-radius:var(--card-border-radius);-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;-webkit-box-pack:var(--card-vertical-align);-ms-flex-pack:var(--card-vertical-align);-webkit-justify-content:var(--card-vertical-align);justify-content:var(--card-vertical-align);}<\/style><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1jw19ud\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"413\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Understanding Data: From Raw Inputs to Information<\/div><\/div><\/div><\/div><div data-pos=\"465\" class=\"react-renderer node-gridLayout block block-gridLayout last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css 10w17wl\">.css-10w17wl{display:grid;grid-gap:var(--grid-border);position:relative;grid-template-columns:55% 45%;}<\/style><div class=\"grid-col-controls css-10w17wl\" data-selection-ring=\"true\"><div class=\"layout-content\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"gridLayout\" style=\"white-space:inherit\"><div data-pos=\"466\" class=\"react-renderer node-gridCell animatable-on-load\" STYLE=\"white-space: inherit;undefined\"><div class=\"grid-cell\" style=\"white-space:normal;position:relative\" data-selection-ring=\"true\" data-node-view-wrapper=\"\"><div data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"gridCell\" style=\"white-space:inherit\"><div data-pos=\"467\" class=\"react-renderer node-paragraph animatable-on-load block block-paragraph first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Technically, data are the raw inputs computers work with: as Tutorialspoint puts it, data are "the systematic record of specified characters, quantity or symbols on which operations are performed by a computer". In other words, behind the scenes all data are stored as binary bits (0s and 1s) or coded symbols.<\/div><\/div><\/div><\/div><div data-pos=\"779\" class=\"react-renderer node-paragraph animatable-on-load block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">When organized (for example, put into tables or graphs), data becomes information that we can use to make decisions.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"898\" class=\"react-renderer node-gridCell animatable-on-load\" STYLE=\"white-space: inherit;undefined\"><div class=\"grid-cell\" style=\"white-space:normal;position:relative;--card-background-color:#5CC97B;--card-background-image:none;--card-border-color:#ffd925;--card-backdrop-filter:none;--card-border:var(--card-border-width) solid var(--card-border-color);--card-border-width:0.25em;--card-border-radius:2em;--card-shadow-distance:0.7em;--card-border-shadow:0 0 0 0.25em #ffd925;--card-box-shadow:var(--card-shadow-distance) var(--card-shadow-distance) 0 0 var(--card-border-color);--card-shadow:0 0 0 0.25em #ffd925, var(--card-shadow-distance) var(--card-shadow-distance) 0 0 var(--card-border-color);--clickable-background-color:#4fbc6e99;--box-border-radius:1.25em;--shape-border-width:0.0625em;--line-thickness:max(round(0.125em, 1px), 1px);--button-border-radius:0.375em;--shape-bg-image:var(--accent-gradient-background);--shape-bg-color-alpha:#fcf4cfff;--shape-bg-color-alpha-dim:#fbf1c1ff;--shape-bg-color-alpha-light:#fdf7ddff;--shape-bg-color:#fcf4cfff;--shape-border-color:#e2dab5ff;--shape-text-color:#272525;--line-color:#e2dab5ff;--shape-bg-image-svg:url(#theme-accent-background-gradient-linear);--shape-bg-image-svg-rtl:url(#theme-accent-background-gradient-linear-rtl);--shape-fill:var(--accent-gradient-fill, var(--accent-color));--shape-fill-opacity:1;--shape-fill-svg:url(#theme-accent-gradient-linear) var(--accent-color);--shape-fill-svg-rtl:url(#theme-accent-gradient-linear-rtl) var(--accent-color);--shape-fill-svg-dim:var(--accent-color-dim);--shape-fill-svg-light:var(--accent-color-light);--shape-fill-text-color:#000;--accent-color-dim:#927500ff;--accent-color-light:#c5a822ff;--shape-shadow:none;--clickable-shadow:0 0.25em 0.375em -0.0625em rgba(0, 0, 0, 0.1), 0 0.125em 0.25em -0.0625em rgba(0, 0, 0, 0.06);--body-font:"DM Sans";--heading-font:"Inter";--heading-font-weight:700;--body-font-weight:400;--letter-spacing-body:0.03em;--letter-spacing-heading:-0.01em;--line-height-body:1.5;--line-height-heading:1.25;--accent-color:#ac8f09;--accent-color-readable:#493c04ff;--accent-color-background-muted:#fcf4cfff;--expandable-hover-background:#493c041a;--neutral-border-color:var(--chakra-colors-blackAlpha-200);--neutral-background-color:#4fbc6eff;--button-color:#493c04ff;--button-color-inverted:#fff;--link-color:#493c04ff;--link-color-hover:#796407ff;--link-box-shadow:0 0 0px 3px #493c04ff;--body-color:#272525;--body-color-muted:#27252580;--body-color-inverted:#fff;--link-color-inverted:#fff;--highlight-color-dark:var(--body-color-inverted);--highlight-color-light:var(--body-color);--highlight-link-color-hover-dark:#e6e6e6ff;--highlight-link-color-hover-light:#413e3eff;--heading-color:#000000;--card-color:#5CC97B;--card-color-mask:#5cc97bd9;--placeholder-button-bg-color:var(--chakra-colors-gray-200);--placeholder-button-bg-hover-color:var(--chakra-colors-gray-300);--placeholder-button-text-color:var(--chakra-colors-gray-400);--placeholder-button-text-hover-color:var(--chakra-colors-gray-700);margin:0 0.5em;padding-inline-start:1em;padding-inline-end:1em;background-color:var(--card-background-color);border-radius:var(--card-border-radius)\" data-selection-ring=\"true\" data-node-view-wrapper=\"\"><div data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"gridCell\" style=\"white-space:inherit\"><div data-pos=\"899\" class=\"react-renderer node-heading animatable-on-load block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Key Insight<\/div><\/div><\/div><\/div><div data-pos=\"912\" class=\"react-renderer node-blockquote animatable-on-load block block-blockquote last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css 79elbk\">.css-79elbk{position:relative;}<\/style><div data-selection-ring=\"padded\" dir=\"ltr\" class=\"css-79elbk\"><blockquote as=\"blockquote\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"blockquote\" style=\"white-space:inherit\"><div data-pos=\"913\" class=\"react-renderer node-paragraph animatable-on-load block block-paragraph first-block last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\"><span hex=\"#FFFFFF\" STYLE=\"--text-color: #FFFFFF\" class=\"textColor\">Data transforms into actionable information through organization and analysis<\/span><\/div><\/div><\/div><\/div><\/div><\/blockquote><style data-emotion=\"css 1az8gwb\">.css-1az8gwb{position:absolute;top:0px;height:100%;width:var(--line-thickness);background-color:var(--accent-color);background-image:var(--accent-gradient);inset-inline-start:0;}<\/style><div class=\"css-1az8gwb\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><style data-emotion=\"css 1yob2lz\">.css-1yob2lz{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;position:absolute;top:0px;height:100%;width:var(--chakra-sizes-6);right:calc(var(--chakra-space-3) * -1);opacity:0;transition-property:opacity;transition-duration:var(--chakra-transition-duration-normal);}<\/style><div contentEditable=\"false\" class=\"add-column css-1yob2lz\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"997\" class=\"react-renderer node-card block block-card\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal;min-height:0\" data-node-view-wrapper=\"\"><div data-animate-value=\"doc\" data-card-id=\"6mydm80h0z17g9v\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><div class=\"card-body css-svprfo\" data-card-body=\"6mydm80h0z17g9v\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"998\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1jw19ud\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"999\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Types of Data: Structured, Unstructured, and More<\/div><\/div><\/div><\/div><div data-pos=\"1050\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Data comes in many shapes and formats. In data science we often categorize it:<\/div><\/div><\/div><\/div><div data-pos=\"1130\" class=\"react-renderer node-smartLayout animatable-on-load-content-parent block block-smartLayout last-block\" STYLE=\"white-space: inherit;undefined\"><div class=\"\" dir=\"ltr\" style=\"white-space:normal;position:relative;display:grid;grid-template-columns:100%\" data-node-view-wrapper=\"\"><style data-emotion=\"css 7o6zho\">.css-7o6zho{display:grid;grid-row-gap:calc(1em * var(--card-font-scale, 1) * var(--zoom-level, 1));grid-column-gap:calc(1em * var(--card-font-scale, 1) * var(--zoom-level, 1));grid-template-columns:repeat(18, minmax(0, 1fr));cursor:default;}<\/style><div data-selection-ring=\"true\" class=\"themed-shape-outside-text css-7o6zho\"><div data-node-view-content-outer=\"smartLayout\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"smartLayout\" style=\"white-space:inherit\"><div data-pos=\"1131\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 1;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css 1doss8g\">.css-1doss8g{display:contents;position:relative;}<\/style><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><style data-emotion=\"css 1xexl9k\">.css-1xexl9k{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;height:100%;position:relative;grid-column:span var(--grid-undefined-item-0-resize-flow, 6);}<\/style><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-1xexl9k\" data-selection-ring=\"true\"><style data-emotion=\"css 1d9uxa6\">.css-1d9uxa6{cursor:default;position:relative;padding:1em;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;--shape-bg-color-override:#AFCBF8;--shape-border-color-override:#95b1deff;-webkit-align-items:var(--flex-align);-webkit-box-align:var(--flex-align);-ms-flex-align:var(--flex-align);align-items:var(--flex-align);--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;--shape-text-color:#000;--shape-fill-text-color:#000;--body-color:#000;--heading-color:#000;--link-color:#000;--link-color-inverted:#fff;--link-color-hover:#1a1a1aff;}.css-1d9uxa6 .themed-heading{font-weight:var(--heading-font-weight);font-family:var(--heading-font);color:var(--heading-color);background:unset;-webkit-background-clip:unset;background-clip:unset;width:-webkit-fit-content;width:-moz-fit-content;width:fit-content;max-width:100%;letter-spacing:var(--letter-spacing-heading);text-transform:var(--heading-transform);}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text themed-html-shape-background styled-grid-cell css-1d9uxa6\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"1132\" class=\"react-renderer node-image block block-image first-block\" draggable=\"true\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css fz71is\">.css-fz71is{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;height:100%;width:100%;-webkit-align-items:var(--flex-align);-webkit-box-align:var(--flex-align);-ms-flex-align:var(--flex-align);align-items:var(--flex-align);}<\/style><div dir=\"ltr\" data-media-node-wrapper=\"true\" data-testid=\"media-node-wrapper\" class=\"gamma-moveable-wrapper css-fz71is\"><style data-emotion=\"css 1ts6ta\">.css-1ts6ta{width:300px;max-width:calc(100% * var(--media-scale));position:relative;overflow:hidden;border-radius:var(--box-border-radius);-webkit-mask:none!important;mask:none!important;}<\/style><div data-drag-handle=\"true\" data-image-node-element=\"true\" data-selection-ring=\"inside\" data-selection-background=\"true\" data-node-image-testid=\"hG-X5\" class=\"css-1ts6ta\"><style data-emotion=\"css p4s2y9\">.css-p4s2y9{inset:0px;width:100%;height:100%;position:absolute;z-index:1;cursor:-webkit-zoom-in;cursor:zoom-in;opacity:0;}<\/style><div data-testid=\"zoom-click-capture\" data-zoom-click-capture=\"true\" class=\"css-p4s2y9\"><\/div><style data-emotion=\"css 11lrhya\">.css-11lrhya{max-height:var(--media-maxH);max-width:var(--media-maxW);overflow:hidden;width:100%;display:block;}@media print{.css-11lrhya{height:unset;}}<\/style><div class=\"image cropped-image css-11lrhya\" data-content-reference=\"1,1\" data-drag-preview=\"true\" data-scale-preview=\"true\"><style data-emotion=\"css zec7a\">.css-zec7a{object-fit:contain;max-height:calc(var(--media-maxH) * 1);transform-origin:left top;-webkit-transform:scale(1) translate(-0%, -0%);-moz-transform:scale(1) translate(-0%, -0%);-ms-transform:scale(1) translate(-0%, -0%);transform:scale(1) translate(-0%, -0%);width:100%;}<\/style><img decoding=\"async\" alt=\"\" src=\"https:\/\/api.pictographic.io\/images\/notion\/WmJhxzjhzI6QPXGhAsFz.svg?color=272525\" class=\"chakra-image css-zec7a\"\/><\/div><span><\/span><\/div><\/div><\/div><\/div><div data-pos=\"1133\" class=\"react-renderer node-heading block block-heading\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Structured Data<\/div><\/div><\/div><\/div><div data-pos=\"1150\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">This is neatly organized, like a spreadsheet or database with a fixed schema (rows and columns). Think of customer names and phone numbers in a table. Structured data "has a fixed schema and fits neatly into rows and columns", making it easy to query with SQL or spreadsheet tools.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"1434\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 2;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><style data-emotion=\"css cpw5g3\">.css-cpw5g3{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;height:100%;position:relative;grid-column:span var(--grid-undefined-item-1-resize-flow, 6);}<\/style><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-cpw5g3\" data-selection-ring=\"true\"><style data-emotion=\"css 17lkmxv\">.css-17lkmxv{cursor:default;position:relative;padding:1em;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;--shape-bg-color-override:#CCCCCC;--shape-border-color-override:#b2b2b2ff;-webkit-align-items:var(--flex-align);-webkit-box-align:var(--flex-align);-ms-flex-align:var(--flex-align);align-items:var(--flex-align);--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;--shape-text-color:#000;--shape-fill-text-color:#000;--body-color:#000;--heading-color:#000;--link-color:#000;--link-color-inverted:#fff;--link-color-hover:#1a1a1aff;}.css-17lkmxv .themed-heading{font-weight:var(--heading-font-weight);font-family:var(--heading-font);color:var(--heading-color);background:unset;-webkit-background-clip:unset;background-clip:unset;width:-webkit-fit-content;width:-moz-fit-content;width:fit-content;max-width:100%;letter-spacing:var(--letter-spacing-heading);text-transform:var(--heading-transform);}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text themed-html-shape-background styled-grid-cell css-17lkmxv\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"1435\" class=\"react-renderer node-image block block-image first-block\" draggable=\"true\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div dir=\"ltr\" data-media-node-wrapper=\"true\" data-testid=\"media-node-wrapper\" class=\"gamma-moveable-wrapper css-fz71is\"><div data-drag-handle=\"true\" data-image-node-element=\"true\" data-selection-ring=\"inside\" data-selection-background=\"true\" data-node-image-testid=\"_RkcU\" class=\"css-1ts6ta\"><div data-testid=\"zoom-click-capture\" data-zoom-click-capture=\"true\" class=\"css-p4s2y9\"><\/div><div class=\"image cropped-image css-11lrhya\" data-content-reference=\"1,1\" data-drag-preview=\"true\" data-scale-preview=\"true\"><img decoding=\"async\" alt=\"\" src=\"https:\/\/api.pictographic.io\/images\/notion\/ItdiQSYcoQTUWZlakMPI.svg?color=272525\" class=\"chakra-image css-zec7a\"\/><\/div><span><\/span><\/div><\/div><\/div><\/div><div data-pos=\"1436\" class=\"react-renderer node-heading block block-heading\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Unstructured Data<\/div><\/div><\/div><\/div><div data-pos=\"1455\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">This is free-form information with no predefined format. Examples include emails, photos, videos, social media posts or audio files. Unstructured data "has no fixed schema" and can be quite complex to analyze. Techniques like natural language processing or computer vision are often used to extract insights from unstructured data.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"1789\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 3;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><style data-emotion=\"css 16fgfqz\">.css-16fgfqz{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;height:100%;position:relative;grid-column:span var(--grid-undefined-item-2-resize-flow, 6);}<\/style><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-16fgfqz\" data-selection-ring=\"true\"><style data-emotion=\"css tu2eiy\">.css-tu2eiy{cursor:default;position:relative;padding:1em;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;-webkit-align-items:var(--flex-align);-webkit-box-align:var(--flex-align);-ms-flex-align:var(--flex-align);align-items:var(--flex-align);--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text themed-html-shape-background styled-grid-cell css-tu2eiy\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"1790\" class=\"react-renderer node-image block block-image first-block\" draggable=\"true\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div dir=\"ltr\" data-media-node-wrapper=\"true\" data-testid=\"media-node-wrapper\" class=\"gamma-moveable-wrapper css-fz71is\"><div data-drag-handle=\"true\" data-image-node-element=\"true\" data-selection-ring=\"inside\" data-selection-background=\"true\" data-node-image-testid=\"PDcFL\" class=\"css-1ts6ta\"><div data-testid=\"zoom-click-capture\" data-zoom-click-capture=\"true\" class=\"css-p4s2y9\"><\/div><div class=\"image cropped-image css-11lrhya\" data-content-reference=\"1,1\" data-drag-preview=\"true\" data-scale-preview=\"true\"><img decoding=\"async\" alt=\"\" src=\"https:\/\/api.pictographic.io\/images\/notion\/E1HP1VatpanewMBLL6fi.svg?color=272525\" class=\"chakra-image css-zec7a\"\/><\/div><span><\/span><\/div><\/div><\/div><\/div><div data-pos=\"1791\" class=\"react-renderer node-heading block block-heading\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Semi-Structured Data<\/div><\/div><\/div><\/div><div data-pos=\"1813\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Between the other two is semi-structured data. It doesn't live in a strict table, but it has tags or markers (like JSON or XML files, or emails with headers) that give it some organization. This makes it easier to search than pure text, yet still flexible for things like web APIs or log files.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"2113\" class=\"react-renderer node-card block block-card\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal;min-height:0\" data-node-view-wrapper=\"\"><div data-animate-value=\"doc\" data-card-id=\"w37h9jxz7slre3u\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><div class=\"card-body css-svprfo\" data-card-body=\"w37h9jxz7slre3u\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"2114\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1jw19ud\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"2115\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Qualitative vs. Quantitative Data<\/div><\/div><\/div><\/div><div data-pos=\"2150\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Another way to think about data is <mark hex=\"#272525\" STYLE=\"--highlight-color: #272525; color: var(--highlight-color-dark); --link-color: var(--highlight-color-dark); --link-color-hover:var(--highlight-link-color-hover-dark)\" class=\"highlight\"> qualitative (categorical) <\/mark> vs. <mark hex=\"#272525\" STYLE=\"--highlight-color: #272525; color: var(--highlight-color-dark); --link-color: var(--highlight-color-dark); --link-color-hover:var(--highlight-link-color-hover-dark)\" class=\"highlight\"> quantitative (numeric).<\/mark> Qualitative data are descriptive labels (like "red", "excellent", or country names), whereas quantitative data are measurable numbers (like height in cm or sales in dollars).<\/div><\/div><\/div><\/div><div data-pos=\"2418\" class=\"react-renderer node-gridLayout block block-gridLayout\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css z1fkfg\">.css-z1fkfg{display:grid;grid-gap:var(--grid-border);position:relative;grid-template-columns:50% 50%;}<\/style><div class=\"grid-col-controls css-z1fkfg\" data-selection-ring=\"true\"><div class=\"layout-content\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"gridLayout\" style=\"white-space:inherit\"><div data-pos=\"2419\" class=\"react-renderer node-gridCell animatable-on-load\" STYLE=\"white-space: inherit;undefined\"><div class=\"grid-cell\" style=\"white-space:normal;position:relative\" data-selection-ring=\"true\" data-node-view-wrapper=\"\"><div data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"gridCell\" style=\"white-space:inherit\"><div data-pos=\"2420\" class=\"react-renderer node-heading animatable-on-load block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\"><span hex=\"#0e6051\" STYLE=\"--text-color: #0e6051\" class=\"textColor\">Qualitative Data<\/span><\/div><\/div><\/div><\/div><div data-pos=\"2438\" class=\"react-renderer node-paragraph animatable-on-load block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">A car's color, a survey response ("Good", "Average"), etc. are qualitative.<\/div><\/div><\/div><\/div><ul data-pos=\"2515\" class=\"react-renderer node-bullet animatable-on-load block block-bullet\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Descriptive labels<\/div><\/li><\/div><\/ul><ul data-pos=\"2535\" class=\"react-renderer node-bullet animatable-on-load block block-bullet\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Categories and classifications<\/div><\/li><\/div><\/ul><ul data-pos=\"2567\" class=\"react-renderer node-bullet animatable-on-load block block-bullet last-block\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Country names, colors, ratings<\/div><\/li><\/div><\/ul><\/div><\/div><\/div><\/div><div data-pos=\"2600\" class=\"react-renderer node-gridCell animatable-on-load\" STYLE=\"white-space: inherit;undefined\"><div class=\"grid-cell\" style=\"white-space:normal;position:relative\" data-selection-ring=\"true\" data-node-view-wrapper=\"\"><div data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"gridCell\" style=\"white-space:inherit\"><div data-pos=\"2601\" class=\"react-renderer node-heading animatable-on-load block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\"><span hex=\"#ffa900\" STYLE=\"--text-color: #ffa900\" class=\"textColor\">Quantitative Data<\/span><\/div><\/div><\/div><\/div><div data-pos=\"2620\" class=\"react-renderer node-paragraph animatable-on-load block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">A test score (85\/100), temperature (28\u00b0C) and any continuous value are quantitative.<\/div><\/div><\/div><\/div><ul data-pos=\"2706\" class=\"react-renderer node-bullet animatable-on-load block block-bullet\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Measurable numbers<\/div><\/li><\/div><\/ul><ul data-pos=\"2726\" class=\"react-renderer node-bullet animatable-on-load block block-bullet\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Numeric values<\/div><\/li><\/div><\/ul><ul data-pos=\"2742\" class=\"react-renderer node-bullet animatable-on-load block block-bullet last-block\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Height, sales, temperature, scores<\/div><\/li><\/div><\/ul><\/div><\/div><\/div><\/div><\/div><\/div><div contentEditable=\"false\" class=\"add-column css-1yob2lz\"><\/div><\/div><\/div><\/div><div data-pos=\"2780\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Both types matter in analysis \u2013 qualitative data often gets summarized with categories or charts, and quantitative data with statistics or plots.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"2929\" class=\"react-renderer node-card block block-card\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal;min-height:0\" data-node-view-wrapper=\"\"><div data-animate-value=\"doc\" data-card-id=\"clytj8fkukeqqr6\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><div class=\"card-body css-svprfo\" data-card-body=\"clytj8fkukeqqr6\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"2930\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1jw19ud\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"2931\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Data in the Real World: Business, Healthcare, Social Media<\/div><\/div><\/div><\/div><div data-pos=\"2991\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Data powers insights in every field today. A few examples:<\/div><\/div><\/div><\/div><div data-pos=\"3051\" class=\"react-renderer node-smartLayout animatable-on-load-content-parent block block-smartLayout last-block\" STYLE=\"white-space: inherit;undefined\"><div class=\"\" dir=\"ltr\" style=\"white-space:normal;position:relative;display:grid;grid-template-columns:100%\" data-node-view-wrapper=\"\"><div data-selection-ring=\"true\" class=\"themed-shape-outside-text css-7o6zho\"><div data-node-view-content-outer=\"smartLayout\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"smartLayout\" style=\"white-space:inherit\"><div data-pos=\"3052\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 1;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-1xexl9k\" data-selection-ring=\"true\"><style data-emotion=\"css qkulqr\">.css-qkulqr{cursor:default;position:relative;padding:0px;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;--shape-border-color-override:#ffa900;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;gap:calc(1em * var(--card-font-scale, 1) * var(--zoom-level, 1));height:100%;border-radius:var(--box-border-radius);-webkit-align-items:var(--flex-align);-webkit-box-align:var(--flex-align);-ms-flex-align:var(--flex-align);align-items:var(--flex-align);--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text themed-html-shape-outline styled-grid-cell css-qkulqr\"><style data-emotion=\"css 1aml64\">.css-1aml64{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;line-height:1;position:relative;width:100%;height:3em;cursor:default;--shape-bg-color-override:#ffa900;--shape-border-color-override:#e58f00ff;--shape-text-color:#000;--shape-fill-text-color:#000;--body-color:#000;--heading-color:#000;--link-color:#000;--link-color-inverted:#fff;--link-color-hover:#1a1a1aff;}.css-1aml64 .themed-heading{font-weight:var(--heading-font-weight);font-family:var(--heading-font);color:var(--heading-color);background:unset;-webkit-background-clip:unset;background-clip:unset;width:-webkit-fit-content;width:-moz-fit-content;width:fit-content;max-width:100%;letter-spacing:var(--letter-spacing-heading);text-transform:var(--heading-transform);}<\/style><div contentEditable=\"false\" style=\"border-top-left-radius:calc(var(--box-border-radius) - var(--line-thickness));border-top-right-radius:calc(var(--box-border-radius) - var(--line-thickness));border-bottom-left-radius:0px;border-bottom-right-radius:0px;border-top-width:0px;border-left-width:0px;border-right-width:0px\" class=\"themed-html-shape-background themed-shape-text-over-background css-1aml64\"><style data-emotion=\"css 1k70jcv\">.css-1k70jcv{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;font-size:1.5em;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;}<\/style><div class=\"themed-heading css-1k70jcv\"><style data-emotion=\"css 11ttij2\">.css-11ttij2{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;height:calc(1em * var(--line-height-heading));width:1em;font-size:1em;position:relative;}.css-11ttij2 svg.colorable-icon path{fill:currentColor;}.css-11ttij2 svg.colorable-icon [stroke],.css-11ttij2 svg.colorable-icon [stroke]>*{stroke:currentColor;fill:none;}<\/style><div class=\"image css-11ttij2\" role=\"group\" data-smart-layout-image-drop-target=\"true\">1<\/div><\/div><\/div><style data-emotion=\"css 1ly56ee\">.css-1ly56ee{-webkit-flex:1;-ms-flex:1;flex:1;width:100%;cursor:text;min-width:0px;transform-origin:center top;padding:1em;padding-top:0px;-webkit-padding-end:1em;padding-inline-end:1em;border-radius:var(--box-border-radius);}<\/style><div class=\"css-1ly56ee\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"3053\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Business and Retail<\/div><\/div><\/div><\/div><div data-pos=\"3074\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Companies mine data to make smarter decisions. For instance, Walmart uses historical sales and logistics data to optimize inventory. Their AI-driven system analyzes past sales, online searches, and even weather and demographic data to predict holiday demand. By "leveraging historical data and predictive analytics," Walmart can strategically place products in stores and warehouses and ensure efficient delivery. In short, retail sales data and web traffic data help businesses forecast demand, manage stock, and personalize marketing.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"3613\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 2;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-cpw5g3\" data-selection-ring=\"true\"><div data-grid-item=\"true\" class=\"themed-shape-outside-text themed-html-shape-outline styled-grid-cell css-qkulqr\"><div contentEditable=\"false\" style=\"border-top-left-radius:calc(var(--box-border-radius) - var(--line-thickness));border-top-right-radius:calc(var(--box-border-radius) - var(--line-thickness));border-bottom-left-radius:0px;border-bottom-right-radius:0px;border-top-width:0px;border-left-width:0px;border-right-width:0px\" class=\"themed-html-shape-background themed-shape-text-over-background css-1aml64\"><div class=\"themed-heading css-1k70jcv\"><div class=\"image css-11ttij2\" role=\"group\" data-smart-layout-image-drop-target=\"true\">2<\/div><\/div><\/div><div class=\"css-1ly56ee\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"3614\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Healthcare<\/div><\/div><\/div><\/div><div data-pos=\"3626\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Patient data \u2013 from medical records to wearables \u2013 is used to improve care. Hospitals use analytics to <b>forecast patient demand<\/b> and manage staffing and resources. By analyzing clinical data and trends, healthcare providers can predict disease outbreaks or identify high-risk patients (enabling early intervention). For example, data models can flag which patients are most likely to develop chronic conditions so doctors can adjust care plans. In essence, analyzing medical and operational data leads to better outcomes and efficiency in patient care.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"4179\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 3;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-16fgfqz\" data-selection-ring=\"true\"><div data-grid-item=\"true\" class=\"themed-shape-outside-text themed-html-shape-outline styled-grid-cell css-qkulqr\"><div contentEditable=\"false\" style=\"border-top-left-radius:calc(var(--box-border-radius) - var(--line-thickness));border-top-right-radius:calc(var(--box-border-radius) - var(--line-thickness));border-bottom-left-radius:0px;border-bottom-right-radius:0px;border-top-width:0px;border-left-width:0px;border-right-width:0px\" class=\"themed-html-shape-background themed-shape-text-over-background css-1aml64\"><div class=\"themed-heading css-1k70jcv\"><div class=\"image css-11ttij2\" role=\"group\" data-smart-layout-image-drop-target=\"true\">3<\/div><\/div><\/div><div class=\"css-1ly56ee\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"4180\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Social Media and Tech<\/div><\/div><\/div><\/div><div data-pos=\"4203\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Social platforms live on data from user activity. Every like, share, comment or click is data that algorithms use to personalize content. Social media algorithms "control content visibility, sequence and recommendations based on user data like actions, behaviors and interests". If you interact with certain topics (say, basketball or cooking), the platform will show you more of that content. This data-driven personalization keeps users engaged and drives advertising targeting. In sum, social apps turn massive logs of user interactions into recommendations, feeds, and ad targeting through data analysis.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"4817\" class=\"react-renderer node-card block block-card\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal;min-height:0\" data-node-view-wrapper=\"\"><div data-animate-value=\"doc\" data-card-id=\"bz9yd3msaztw2ws\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><div class=\"card-body css-svprfo\" data-card-body=\"bz9yd3msaztw2ws\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"4818\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1jw19ud\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"4819\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Business Analytics in Action: The Walmart Example<\/div><\/div><\/div><\/div><div data-pos=\"4870\" class=\"react-renderer node-blockquote animatable-on-load animatable-on-load-annotatable block block-blockquote\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-selection-ring=\"padded\" dir=\"ltr\" class=\"css-79elbk\"><blockquote as=\"blockquote\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"blockquote\" style=\"white-space:inherit\"><div data-pos=\"4871\" class=\"react-renderer node-paragraph animatable-on-load block block-paragraph first-block last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">"Leveraging historical data and predictive analytics," Walmart can strategically place products in stores and warehouses and ensure efficient delivery.<\/div><\/div><\/div><\/div><\/div><\/blockquote><div class=\"css-1az8gwb\"><\/div><\/div><\/div><\/div><div data-pos=\"5025\" class=\"react-renderer node-smartLayout animatable-on-load-content-parent block block-smartLayout last-block\" STYLE=\"white-space: inherit;undefined\"><div class=\"\" dir=\"ltr\" style=\"white-space:normal;position:relative;display:grid;grid-template-columns:100%\" data-node-view-wrapper=\"\"><style data-emotion=\"css rew1hi\">.css-rew1hi{display:grid;grid-row-gap:0em;grid-column-gap:0em;grid-template-columns:repeat(12, minmax(0, 1fr));cursor:default;}<\/style><div data-selection-ring=\"true\" class=\"themed-shape-outside-text css-rew1hi\"><div data-node-view-content-outer=\"smartLayout\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"smartLayout\" style=\"white-space:inherit\"><div data-pos=\"5026\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 1;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self:flex-start;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal grid-item-cell-style-none css-1xexl9k\" data-selection-ring=\"true\"><style data-emotion=\"css 19gjcbe\">.css-19gjcbe{cursor:default;position:relative;padding:0px;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;--shape-border-color-override:#0e6051;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;gap:calc(1em * var(--card-font-scale, 1) * var(--zoom-level, 1));height:100%;border-radius:var(--box-border-radius);text-align:left;-webkit-align-items:flex-start;-webkit-box-align:flex-start;-ms-flex-align:flex-start;align-items:flex-start;--flex-align:flex-start;--descendant-align-self:flex-start;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-19gjcbe\"><style data-emotion=\"css 11ppycb\">.css-11ppycb{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;line-height:1;position:relative;width:100%;height:4em;--shape-bg-color-override:#0e6051;--shape-border-color-override:#27796aff;--shape-text-color:#fff;--shape-fill-text-color:#fff;--body-color:#fff;--heading-color:#fff;--link-color:#fff;--link-color-inverted:#000;--link-color-hover:#e6e6e6ff;text-align:center;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;--flex-align:center;}.css-11ppycb .themed-heading{font-weight:var(--heading-font-weight);font-family:var(--heading-font);color:var(--heading-color);background:unset;-webkit-background-clip:unset;background-clip:unset;width:-webkit-fit-content;width:-moz-fit-content;width:fit-content;max-width:100%;letter-spacing:var(--letter-spacing-heading);text-transform:var(--heading-transform);}<\/style><div contentEditable=\"false\" data-export-as-image=\"true\" class=\"themed-shape-text-over-background css-11ppycb\"><style data-emotion=\"css 1b6tcxl\">.css-1b6tcxl{position:absolute;inset:0px;width:100%;overflow:visible;cursor:default;}<\/style><svg data-testid=\"arrow-svg\" class=\"css-1b6tcxl\"><path d=\"\n M 1 0\n L 1 0\n L 1 0\n L 0 0\n L 0 0\n L 0 0 Z\" class=\"themed-svg-shape-background css-0\"><\/path><\/svg><style data-emotion=\"css 1bzgy1u\">.css-1bzgy1u{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;font-size:1.5em;position:absolute;margin-top:0.5em;margin-bottom:0.5em;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;}<\/style><div class=\"themed-heading css-1bzgy1u\"><div class=\"image css-11ttij2\" role=\"group\" data-smart-layout-image-drop-target=\"true\"><style data-emotion=\"css 1230m0r\">.css-1230m0r{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;object-fit:contain;}.css-1230m0r svg{width:100%;aspect-ratio:1\/1;height:unset;}<\/style><div class=\"css-1230m0r\"><\/div><\/div><\/div><\/div><style data-emotion=\"css 23so4n\">.css-23so4n{-webkit-flex:1;-ms-flex:1;flex:1;width:100%;cursor:text;min-width:0px;transform-origin:center top;padding:1em;padding-top:0px;}<\/style><div class=\"css-23so4n\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"5027\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Historical Sales Data<\/div><\/div><\/div><\/div><div data-pos=\"5050\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Past sales patterns and trends<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"5083\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 2;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self:flex-start;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal grid-item-cell-style-none css-cpw5g3\" data-selection-ring=\"true\"><style data-emotion=\"css 1vaqf4u\">.css-1vaqf4u{cursor:default;position:relative;padding:0px;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;--shape-border-color-override:#5CC97B;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;gap:calc(1em * var(--card-font-scale, 1) * var(--zoom-level, 1));height:100%;border-radius:var(--box-border-radius);text-align:left;-webkit-align-items:flex-start;-webkit-box-align:flex-start;-ms-flex-align:flex-start;align-items:flex-start;--flex-align:flex-start;--descendant-align-self:flex-start;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-1vaqf4u\"><style data-emotion=\"css ydtquk\">.css-ydtquk{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;line-height:1;position:relative;width:100%;height:4em;--shape-bg-color-override:#5CC97B;--shape-border-color-override:#42af61ff;--shape-text-color:#000;--shape-fill-text-color:#000;--body-color:#000;--heading-color:#000;--link-color:#000;--link-color-inverted:#fff;--link-color-hover:#1a1a1aff;text-align:center;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;--flex-align:center;}.css-ydtquk .themed-heading{font-weight:var(--heading-font-weight);font-family:var(--heading-font);color:var(--heading-color);background:unset;-webkit-background-clip:unset;background-clip:unset;width:-webkit-fit-content;width:-moz-fit-content;width:fit-content;max-width:100%;letter-spacing:var(--letter-spacing-heading);text-transform:var(--heading-transform);}<\/style><div contentEditable=\"false\" data-export-as-image=\"true\" class=\"themed-shape-text-over-background css-ydtquk\"><svg data-testid=\"arrow-svg\" class=\"css-1b6tcxl\"><path d=\"\n M 1 0\n L 1 0\n L 1 0\n L 0 0\n L 0 0\n L 0 0 Z\" class=\"themed-svg-shape-background css-0\"><\/path><\/svg><div class=\"themed-heading css-1bzgy1u\"><div class=\"image css-11ttij2\" role=\"group\" data-smart-layout-image-drop-target=\"true\"><div class=\"css-1230m0r\"><\/div><\/div><\/div><\/div><div class=\"css-23so4n\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"5084\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Online Searches<\/div><\/div><\/div><\/div><div data-pos=\"5101\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Customer interest signals<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"5129\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 3;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self:flex-start;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal grid-item-cell-style-none css-16fgfqz\" data-selection-ring=\"true\"><style data-emotion=\"css 19vv2ge\">.css-19vv2ge{cursor:default;position:relative;padding:0px;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;--shape-border-color-override:#204C8E;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;gap:calc(1em * var(--card-font-scale, 1) * var(--zoom-level, 1));height:100%;border-radius:var(--box-border-radius);text-align:left;-webkit-align-items:flex-start;-webkit-box-align:flex-start;-ms-flex-align:flex-start;align-items:flex-start;--flex-align:flex-start;--descendant-align-self:flex-start;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-19vv2ge\"><style data-emotion=\"css j0ds63\">.css-j0ds63{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;line-height:1;position:relative;width:100%;height:4em;--shape-bg-color-override:#204C8E;--shape-border-color-override:#3965a7ff;--shape-text-color:#fff;--shape-fill-text-color:#fff;--body-color:#fff;--heading-color:#fff;--link-color:#fff;--link-color-inverted:#000;--link-color-hover:#e6e6e6ff;text-align:center;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;--flex-align:center;}.css-j0ds63 .themed-heading{font-weight:var(--heading-font-weight);font-family:var(--heading-font);color:var(--heading-color);background:unset;-webkit-background-clip:unset;background-clip:unset;width:-webkit-fit-content;width:-moz-fit-content;width:fit-content;max-width:100%;letter-spacing:var(--letter-spacing-heading);text-transform:var(--heading-transform);}<\/style><div contentEditable=\"false\" data-export-as-image=\"true\" class=\"themed-shape-text-over-background css-j0ds63\"><svg data-testid=\"arrow-svg\" class=\"css-1b6tcxl\"><path d=\"\n M 1 0\n L 1 0\n L 1 0\n L 0 0\n L 0 0\n L 0 0 Z\" class=\"themed-svg-shape-background css-0\"><\/path><\/svg><div class=\"themed-heading css-1bzgy1u\"><div class=\"image css-11ttij2\" role=\"group\" data-smart-layout-image-drop-target=\"true\"><div class=\"css-1230m0r\"><\/div><\/div><\/div><\/div><div class=\"css-23so4n\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"5130\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Weather & Demographics<\/div><\/div><\/div><\/div><div data-pos=\"5154\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">External factors analysis<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"5182\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 4;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self:flex-start;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><style data-emotion=\"css 1jr302m\">.css-1jr302m{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;height:100%;position:relative;grid-column:span var(--grid-undefined-item-3-resize-flow, 6);}<\/style><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal grid-item-cell-style-none css-1jr302m\" data-selection-ring=\"true\"><style data-emotion=\"css 1i8o6mg\">.css-1i8o6mg{cursor:default;position:relative;padding:0px;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;--shape-border-color-override:#5E98F1;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;gap:calc(1em * var(--card-font-scale, 1) * var(--zoom-level, 1));height:100%;border-radius:var(--box-border-radius);text-align:left;-webkit-align-items:flex-start;-webkit-box-align:flex-start;-ms-flex-align:flex-start;align-items:flex-start;--flex-align:flex-start;--descendant-align-self:flex-start;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-1i8o6mg\"><style data-emotion=\"css 1si5anx\">.css-1si5anx{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;line-height:1;position:relative;width:100%;height:4em;--shape-bg-color-override:#5E98F1;--shape-border-color-override:#447ed7ff;--shape-text-color:#000;--shape-fill-text-color:#000;--body-color:#000;--heading-color:#000;--link-color:#000;--link-color-inverted:#fff;--link-color-hover:#1a1a1aff;text-align:center;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;--flex-align:center;}.css-1si5anx .themed-heading{font-weight:var(--heading-font-weight);font-family:var(--heading-font);color:var(--heading-color);background:unset;-webkit-background-clip:unset;background-clip:unset;width:-webkit-fit-content;width:-moz-fit-content;width:fit-content;max-width:100%;letter-spacing:var(--letter-spacing-heading);text-transform:var(--heading-transform);}<\/style><div contentEditable=\"false\" data-export-as-image=\"true\" class=\"themed-shape-text-over-background css-1si5anx\"><svg data-testid=\"arrow-svg\" class=\"css-1b6tcxl\"><path d=\"\n M 1 0\n L 1 0\n L 1 0\n L 0 0\n L 0 0\n L 0 0 Z\" class=\"themed-svg-shape-background css-0\"><\/path><\/svg><div class=\"themed-heading css-1bzgy1u\"><div class=\"image css-11ttij2\" role=\"group\" data-smart-layout-image-drop-target=\"true\"><div class=\"css-1230m0r\"><\/div><\/div><\/div><\/div><div class=\"css-23so4n\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"5183\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Demand Prediction<\/div><\/div><\/div><\/div><div data-pos=\"5202\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Optimized inventory placement<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"5237\" class=\"react-renderer node-card block block-card\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal;min-height:0\" data-node-view-wrapper=\"\"><div data-animate-value=\"doc\" data-card-id=\"tqxvu0n31h7lkof\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><div class=\"card-body css-svprfo\" data-card-body=\"tqxvu0n31h7lkof\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"5238\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1jw19ud\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"5239\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">A Surprising Insight: Dark Data and Big Data Growth<\/div><\/div><\/div><\/div><div data-pos=\"5292\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Beyond these basics, there are some hidden corners of data that even tech-savvy people find interesting:<\/div><\/div><\/div><\/div><div data-pos=\"5398\" class=\"react-renderer node-smartLayout animatable-on-load-content-parent block block-smartLayout last-block\" STYLE=\"white-space: inherit;undefined\"><div class=\"\" dir=\"ltr\" style=\"white-space:normal;position:relative;display:grid;grid-template-columns:100%\" data-node-view-wrapper=\"\"><style data-emotion=\"css luv9ey\">.css-luv9ey{display:grid;grid-row-gap:calc(2em * var(--card-font-scale, 1) * var(--zoom-level, 1));grid-column-gap:calc(1.25em * var(--card-font-scale, 1) * var(--zoom-level, 1));grid-template-columns:repeat(12, minmax(0, 1fr));cursor:default;}<\/style><div data-selection-ring=\"true\" class=\"themed-shape-outside-text css-luv9ey\"><div data-node-view-content-outer=\"smartLayout\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"smartLayout\" style=\"white-space:inherit\"><div data-pos=\"5399\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 1;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self:center;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal grid-item-cell-style-none css-1xexl9k\" data-selection-ring=\"true\"><style data-emotion=\"css 15ani5q\">.css-15ani5q{cursor:default;position:relative;padding:0px;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;gap:calc(0.75em * var(--card-font-scale, 1) * var(--zoom-level, 1));display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;height:100%;--shape-border-color-override:#000000;text-align:center;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;--flex-align:center;--descendant-align-self:center;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-15ani5q\"><style data-emotion=\"css 1otisfr\">.css-1otisfr{width:calc(100% * var(--media-scale));}<\/style><div class=\"css-1otisfr\"><style data-emotion=\"css 1rgn6fo\">.css-1rgn6fo{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;width:100%;position:relative;padding-top:0.5em;padding-bottom:0.5em;font-size:1em;--heading-color:#000000;}.css-1rgn6fo .themed-heading{font-weight:var(--heading-font-weight);font-family:var(--heading-font);color:var(--heading-color);background:unset;-webkit-background-clip:unset;background-clip:unset;width:-webkit-fit-content;width:-moz-fit-content;width:fit-content;max-width:100%;letter-spacing:var(--letter-spacing-heading);text-transform:var(--heading-transform);}<\/style><div contentEditable=\"false\" class=\"css-1rgn6fo\"><style data-emotion=\"css 9mzv1p\">.css-9mzv1p{font-size:3.3em;line-height:1;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;cursor:text;text-align:center;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;--flex-align:center;}<\/style><div class=\"chakra-editable themed-heading css-9mzv1p\" style=\"width:100%\"><style data-emotion=\"css 9zhibw\">.css-9zhibw{cursor:text;display:-webkit-box;font-size:inherit;font-weight:inherit;text-align:inherit;background:var(--chakra-colors-transparent);border-radius:var(--chakra-radii-md);transition-property:var(--chakra-transition-property-common);transition-duration:var(--chakra-transition-duration-normal);width:100%;height:1em;padding-top:0px;padding-bottom:0px;overflow:hidden;text-overflow:ellipsis;-webkit-box-orient:vertical;-webkit-line-clamp:var(--chakra-line-clamp);--chakra-line-clamp:1;-webkit-user-select:none;-moz-user-select:none;-ms-user-select:none;user-select:none;line-height:1;}<\/style><span aria-disabled=\"true\" class=\"chakra-editable__preview css-9zhibw\">55%<\/span><style data-emotion=\"css n8jqe1\">.css-n8jqe1{outline:2px solid transparent;outline-offset:2px;font-size:inherit;font-weight:inherit;text-align:inherit;background:var(--chakra-colors-transparent);border-radius:var(--chakra-radii-md);transition-property:var(--chakra-transition-property-common);transition-duration:var(--chakra-transition-duration-normal);width:100%;margin-top:calc(var(--chakra-space-1) * -1);margin-bottom:calc(var(--chakra-space-1) * -1);padding-top:var(--chakra-space-1);padding-bottom:var(--chakra-space-1);line-height:1;}.css-n8jqe1:focus-visible,.css-n8jqe1[data-focus-visible]{box-shadow:var(--chakra-shadows-outline);}.css-n8jqe1::-webkit-input-placeholder{opacity:0.6;}.css-n8jqe1::-moz-placeholder{opacity:0.6;}.css-n8jqe1:-ms-input-placeholder{opacity:0.6;}.css-n8jqe1::placeholder,.css-n8jqe1[data-placeholder]{opacity:0.6;}<\/style><input hidden=\"\" placeholder=\"\u2014\" disabled=\"\" aria-disabled=\"true\" class=\"chakra-editable__input css-n8jqe1\" value=\"55%\"\/><\/div><\/div><\/div><style data-emotion=\"css fitrlp\">.css-fitrlp{min-width:100%;max-width:100%;-webkit-flex:1;-ms-flex:1;flex:1;cursor:text;--shape-border-color-override:#000000;}<\/style><div data-content-empty=\"false\" class=\"css-fitrlp\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"5400\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Dark Data<\/div><\/div><\/div><\/div><div data-pos=\"5411\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Surprisingly, organizations collect far more data than they actually use. A Splunk survey found <b>55% of an organization's data is "dark"<\/b> \u2013 meaning it's stored but never analyzed. This could be old logs, untagged videos, or unexamined sensor streams. In practice, that means a company might only be leveraging 45% of its information! The idea of dark data highlights that <em>collecting<\/em> data isn't enough; knowing what you have and how to analyze it is critical.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"5870\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 2;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self:center;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal grid-item-cell-style-none css-cpw5g3\" data-selection-ring=\"true\"><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-15ani5q\"><div class=\"css-1otisfr\"><div contentEditable=\"false\" class=\"css-1rgn6fo\"><div class=\"chakra-editable themed-heading css-9mzv1p\" style=\"width:100%\"><span aria-disabled=\"true\" class=\"chakra-editable__preview css-9zhibw\">175<\/span><input hidden=\"\" placeholder=\"\u2014\" disabled=\"\" aria-disabled=\"true\" class=\"chakra-editable__input css-n8jqe1\" value=\"175\"\/><\/div><\/div><\/div><div data-content-empty=\"false\" class=\"css-fitrlp\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"5871\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Zettabytes by 2025<\/div><\/div><\/div><\/div><div data-pos=\"5891\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">We're living in the era of "big data". IDC projects that by 2025 the world will have about <b>175 zettabytes<\/b> of data (that's 175 trillion gigabytes). To put it in perspective, storing that much data is like millions of times all the books in libraries, but in digital form. Remember, all of it boils down to bits (0s and 1s) in computers. This staggering volume matters for things like cloud storage, privacy, and how we mine data effectively.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"6337\" class=\"react-renderer node-card block block-card\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal;min-height:0\" data-node-view-wrapper=\"\"><div data-animate-value=\"doc\" data-card-id=\"rqk68dj66vytgvq\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><div class=\"card-body css-svprfo\" data-card-body=\"rqk68dj66vytgvq\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"6338\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1jw19ud\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"6339\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Getting Started: Build Your Data Literacy<\/div><\/div><\/div><\/div><div data-pos=\"6382\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">If you're new to data, the best way to learn is by <b>playing with data yourself<\/b>. Try using common tools (even a spreadsheet or free R\/Python libraries) to explore a simple dataset.<\/div><\/div><\/div><\/div><div data-pos=\"6562\" class=\"react-renderer node-smartLayout animatable-on-load-content-parent block block-smartLayout\" STYLE=\"white-space: inherit;undefined\"><div class=\"\" dir=\"ltr\" style=\"white-space:normal;position:relative;display:grid;grid-template-columns:100%\" data-node-view-wrapper=\"\"><div data-selection-ring=\"true\" class=\"themed-shape-outside-text css-7o6zho\"><div data-node-view-content-outer=\"smartLayout\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"smartLayout\" style=\"white-space:inherit\"><div data-pos=\"6563\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 1;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-1xexl9k\" data-selection-ring=\"true\"><style data-emotion=\"css 1yb9qhb\">.css-1yb9qhb{cursor:default;position:relative;padding:0px;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;text-align:start;margin-bottom:0.75em;border-radius:0px;border-width:0;}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-1yb9qhb\"><style data-emotion=\"css 1n8cxcg\">.css-1n8cxcg{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;opacity:1;cursor:default;}<\/style><div class=\"themed-shape-outside-text css-1n8cxcg\" contentEditable=\"false\"><style data-emotion=\"css 145n145\">.css-145n145{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;margin-bottom:0.25em;}<\/style><div class=\"themed-heading css-145n145\"><style data-emotion=\"css 1qwoox3\">.css-1qwoox3{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;height:calc(1em * var(--line-height-heading));width:1em;font-size:1em;font-weight:var(--chakra-fontWeights-light);text-align:left;position:relative;}.css-1qwoox3 svg.colorable-icon path{fill:currentColor;}.css-1qwoox3 svg.colorable-icon [stroke],.css-1qwoox3 svg.colorable-icon [stroke]>*{stroke:currentColor;fill:none;}<\/style><div class=\"image css-1qwoox3\" role=\"group\" data-smart-layout-image-drop-target=\"true\">01<\/div><\/div><\/div><style data-emotion=\"css 1swuip2\">.css-1swuip2{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;position:relative;top:calc(var(--line-thickness) * -1);margin-top:0.2em;margin-bottom:0.5em;opacity:1;height:calc(var(--line-thickness) * 1);border-radius:0px;}<\/style><div class=\"themed-html-shape-fill css-1swuip2\" contentEditable=\"false\"><\/div><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"6564\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Choose Your Tools<\/div><\/div><\/div><\/div><div data-pos=\"6583\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">There are plenty of beginner-friendly analytics tools: Excel or Google Sheets for starters, and free options like Python's pandas, R, or visualization platforms like Tableau Public.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"6767\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 2;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-cpw5g3\" data-selection-ring=\"true\"><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-1yb9qhb\"><div class=\"themed-shape-outside-text css-1n8cxcg\" contentEditable=\"false\"><div class=\"themed-heading css-145n145\"><div class=\"image css-1qwoox3\" role=\"group\" data-smart-layout-image-drop-target=\"true\">02<\/div><\/div><\/div><div class=\"themed-html-shape-fill css-1swuip2\" contentEditable=\"false\"><\/div><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"6768\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Develop Data Literacy<\/div><\/div><\/div><\/div><div data-pos=\"6791\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">I encourage you to take an interest in <b>data literacy<\/b> \u2013 that means understanding how data is collected, cleaned, and interpreted. Even basic skills (like making charts or writing a bit of SQL) can open your eyes to the power of data.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"7026\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 3;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-16fgfqz\" data-selection-ring=\"true\"><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-1yb9qhb\"><div class=\"themed-shape-outside-text css-1n8cxcg\" contentEditable=\"false\"><div class=\"themed-heading css-145n145\"><div class=\"image css-1qwoox3\" role=\"group\" data-smart-layout-image-drop-target=\"true\">03<\/div><\/div><\/div><div class=\"themed-html-shape-fill css-1swuip2\" contentEditable=\"false\"><\/div><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"7027\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Practice Makes Perfect<\/div><\/div><\/div><\/div><div data-pos=\"7051\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">In today's world, data skills are as useful as knowing how to read or write.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"7131\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\"><span hex=\"#1F7135\" STYLE=\"--text-color: #1F7135\" class=\"textColor\"><span data-pos=\"7132\" class=\"react-renderer node-link\" STYLE=\"white-space: inherit;undefined\"><span as=\"span\" data-node-view-wrapper=\"\" style=\"white-space:normal\"><a class=\"chakra-text link css-0\" rel=\"noopener nofollow\" href=\"https:\/\/dataacademy.hotmart.host\/applied-ai-for-strategic-data-driven-decisioning-prompt-engineering-for-data-analysts\"><b>AI for Data Analysts Course<\/b><\/a><\/span><\/span><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"7162\" class=\"react-renderer node-card block block-card last-block\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal;min-height:0\" data-node-view-wrapper=\"\"><div data-animate-value=\"doc\" data-card-id=\"sys1s3ofqd9a94r\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><div class=\"card-body css-svprfo\" data-card-body=\"sys1s3ofqd9a94r\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"7163\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1jw19ud\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"7164\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\"><span hex=\"#ffa900\" STYLE=\"--text-color: #ffa900\" class=\"textColor\">Ready to Go From Data to Decisions?<\/span><\/div><\/div><\/div><\/div><div data-pos=\"7201\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">If you want to move beyond theory and actually <b>use data to drive strategic decisions<\/b>, this is where most beginners \u2014 and even experienced analysts \u2014 get stuck. Understanding <em>what data is<\/em> is only the first step. The real leverage comes from knowing <b>how to question data, guide analysis, and turn insights into executive-level decisions<\/b>.<\/div><\/div><\/div><\/div><div data-pos=\"7538\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">That\u2019s exactly why I created <span data-pos=\"7568\" class=\"react-renderer node-link\" STYLE=\"white-space: inherit;undefined\"><span as=\"span\" data-node-view-wrapper=\"\" style=\"white-space:normal\"><a class=\"chakra-text link css-0\" rel=\"noopener nofollow\" href=\"https:\/\/dataacademy.hotmart.host\/applied-ai-for-strategic-data-driven-decisioning-prompt-engineering-for-data-analysts\"><b>Applied AI for Strategic Data-Driven Decisioning<\/b><\/a><\/span><\/span>.<br class=\"node-hardBreak\" data-pos=\"7617\"\/>In this course, I teach how to combine <b>data analytics, prompt engineering, and generative AI<\/b> to accelerate analysis, improve reasoning, and communicate insights clearly \u2014 without needing to be a hardcore programmer.<\/div><\/div><\/div><\/div><div data-pos=\"7834\" class=\"react-renderer node-video animatable-on-load animatable-on-load-annotatable animatable-on-load-atom block block-video\" draggable=\"true\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css 11r2iee\">.css-11r2iee{height:100%;width:calc(100% * var(--media-scale));position:relative;overflow:hidden;}<\/style><div class=\"embed-preview css-11r2iee\" data-export-as-image=\"true\" data-export-link=\"https:\/\/www.youtube.com\/watch?v=a2h0nYUvQHU\"><style data-emotion=\"css 1eqtx41\">.css-1eqtx41{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;background-color:var(--chakra-colors-blackAlpha-200);position:relative;-webkit-transition:background-color .2s;transition:background-color .2s;}<\/style><div class=\"css-1eqtx41\"><style data-emotion=\"css 14gg1tl\">.css-14gg1tl{position:static;opacity:0;height:0px;padding-bottom:56.25%;-webkit-transition:opacity .2s;transition:opacity .2s;}<\/style><div data-content-reference=\"true\" data-drag-handle=\"true\" class=\"css-14gg1tl\"><style data-emotion=\"css k4sm2a\">.css-k4sm2a{position:absolute;inset:0px;z-index:1;pointer-events:none;cursor:default;}<\/style><div class=\"css-k4sm2a\"><\/div><style data-emotion=\"css eorjuq\">.css-eorjuq{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;width:100%;height:100%;background:none;border-radius:var(--box-border-radius);overflow:hidden;position:absolute;inset:0px;}<\/style><div data-content-reference=\"true\" data-selection-ring=\"inside\" data-selection-background=\"true\" class=\"video-player css-eorjuq\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/a2h0nYUvQHU?rel=0\" frameBorder=\"0\" width=\"100%\" height=\"100%\" allow=\"encrypted-media; camera; microphone\" allowFullScreen=\"\" title=\"Embedded app\" sandbox=\"allow-forms allow-scripts allow-same-origin allow-modals allow-pointer-lock \" scrolling=\"no\" style=\"flex:1\"><\/iframe><\/div><\/div><style data-emotion=\"css 1v5yhc0 animation-b7n1on\">.css-1v5yhc0{display:inline-block;border-color:currentColor;border-style:solid;border-radius:99999px;border-width:2px;border-bottom-color:var(--chakra-colors-transparent);border-left-color:var(--chakra-colors-transparent);-webkit-animation:animation-b7n1on 0.45s linear infinite;animation:animation-b7n1on 0.45s linear infinite;width:var(--spinner-size);height:var(--spinner-size);--spinner-size:var(--chakra-sizes-6);position:absolute;top:50%;left:50%;}@-webkit-keyframes animation-b7n1on{0%{-webkit-transform:rotate(0deg);-moz-transform:rotate(0deg);-ms-transform:rotate(0deg);transform:rotate(0deg);}100%{-webkit-transform:rotate(360deg);-moz-transform:rotate(360deg);-ms-transform:rotate(360deg);transform:rotate(360deg);}}@keyframes animation-b7n1on{0%{-webkit-transform:rotate(0deg);-moz-transform:rotate(0deg);-ms-transform:rotate(0deg);transform:rotate(0deg);}100%{-webkit-transform:rotate(360deg);-moz-transform:rotate(360deg);-ms-transform:rotate(360deg);transform:rotate(360deg);}}<\/style><div class=\"chakra-spinner css-1v5yhc0\"><style data-emotion=\"css 8b45rq\">.css-8b45rq{border:0px;clip:rect(0, 0, 0, 0);width:1px;height:1px;margin:-1px;padding:0px;overflow:hidden;white-space:nowrap;position:absolute;}<\/style><span class=\"css-8b45rq\">Loading…<\/span><\/div><\/div><\/div><span><\/span><\/div><\/div><div data-pos=\"7835\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">You\u2019ll learn how to:<\/div><\/div><\/div><\/div><ul data-pos=\"7857\" class=\"react-renderer node-bullet animatable-on-load animatable-on-load-annotatable block block-bullet\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Use AI as a <b>thinking partner<\/b> for data analysis, not just a code generator<\/div><\/li><\/div><\/ul><ul data-pos=\"7932\" class=\"react-renderer node-bullet animatable-on-load animatable-on-load-annotatable block block-bullet\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Apply prompt engineering to SQL, Python, data exploration, and validation<\/div><\/li><\/div><\/ul><ul data-pos=\"8007\" class=\"react-renderer node-bullet animatable-on-load animatable-on-load-annotatable block block-bullet\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Transform raw data into <b>strategic narratives<\/b> executives actually understand<\/div><\/li><\/div><\/ul><ul data-pos=\"8084\" class=\"react-renderer node-bullet animatable-on-load animatable-on-load-annotatable block block-bullet\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Make better, faster decisions using AI-augmented analytical workflows<\/div><\/li><\/div><\/ul><div data-pos=\"8155\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">If you\u2019re starting your journey in data \u2014 or if you already work with data and want to stand out \u2014 this course was designed to give you <b>practical, real-world skills<\/b> you can apply immediately.<\/div><\/div><\/div><\/div><div data-pos=\"8348\" class=\"react-renderer node-paragraph block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"ltr\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\"><\/div><\/div><\/div><\/div><div data-pos=\"8350\" class=\"react-renderer node-buttonGroup animatable-on-load-as-block block block-buttonGroup\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css 1uxa0lr\">.css-1uxa0lr{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:row;-ms-flex-direction:row;flex-direction:row;-webkit-box-pack:var(--flex-align);-ms-flex-pack:var(--flex-align);-webkit-justify-content:var(--flex-align);justify-content:var(--flex-align);width:100%;border-radius:var(--box-border-radius);gap:0.5em;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;--button-width:auto;}.css-1uxa0lr >[data-node-view-content]{display:contents;}.css-1uxa0lr >[data-node-view-content] >[data-node-view-content-inner]{display:contents;}.css-1uxa0lr .node-button{width:var(--button-width);}.css-1uxa0lr .node-button .button{width:100%;}.css-1uxa0lr:hover .add-button,.css-1uxa0lr[data-hover] .add-button{opacity:1;}<\/style><div dir=\"auto\" data-selection-ring=\"padded\" class=\"css-1uxa0lr\"><div data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"buttonGroup\" style=\"white-space:inherit\"><div data-pos=\"8351\" class=\"react-renderer node-button\" STYLE=\"white-space: inherit;undefined\"><div data-node-view-wrapper=\"\" style=\"white-space:normal\"><style data-emotion=\"css 11eu7i7\">.css-11eu7i7{-webkit-appearance:none;-moz-appearance:none;-ms-appearance:none;appearance:none;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;white-space:nowrap;vertical-align:middle;border-radius:inherit;font-weight:600;transition-duration:var(--chakra-transition-duration-normal);color:inherit;font-family:inherit;background:none;margin:0px;padding:0px;background-color:inherit;cursor:pointer;-webkit-user-select:none;-moz-user-select:none;-ms-user-select:none;user-select:none;display:-webkit-inline-box;display:-webkit-inline-flex;display:-ms-inline-flexbox;display:inline-flex;position:relative;min-width:min(100%, 12em);max-width:100%;font-size:1em;padding-top:0.5em;padding-bottom:0.5em;min-height:2.75em;width:var(--button-width);height:auto;-webkit-padding-start:1em;padding-inline-start:1em;-webkit-padding-end:1em;padding-inline-end:1em;transition-property:none;line-height:var(--line-height-body);}.css-11eu7i7:focus-visible,.css-11eu7i7[data-focus-visible]{box-shadow:var(--chakra-shadows-outline);}.css-11eu7i7:disabled,.css-11eu7i7[disabled],.css-11eu7i7[aria-disabled=true],.css-11eu7i7[data-disabled]{opacity:0.4;cursor:not-allowed;box-shadow:var(--chakra-shadows-none);}.css-11eu7i7:hover,.css-11eu7i7[data-hover]{-webkit-text-decoration:none;text-decoration:none;}@media print{.css-11eu7i7{width:auto;}}<\/style><style data-emotion=\"css 1n705t\">.css-1n705t{transition-property:var(--chakra-transition-property-common);transition-duration:var(--chakra-transition-duration-fast);transition-timing-function:var(--chakra-transition-easing-ease-out);cursor:pointer;-webkit-text-decoration:none;text-decoration:none;outline:2px solid transparent;outline-offset:2px;color:inherit;-webkit-appearance:none;-moz-appearance:none;-ms-appearance:none;appearance:none;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;white-space:nowrap;vertical-align:middle;border-radius:inherit;font-weight:600;transition-duration:var(--chakra-transition-duration-normal);color:inherit;font-family:inherit;background:none;margin:0px;padding:0px;background-color:inherit;cursor:pointer;-webkit-user-select:none;-moz-user-select:none;-ms-user-select:none;user-select:none;display:-webkit-inline-box;display:-webkit-inline-flex;display:-ms-inline-flexbox;display:inline-flex;position:relative;min-width:min(100%, 12em);max-width:100%;font-size:1em;padding-top:0.5em;padding-bottom:0.5em;min-height:2.75em;width:var(--button-width);height:auto;-webkit-padding-start:1em;padding-inline-start:1em;-webkit-padding-end:1em;padding-inline-end:1em;transition-property:none;line-height:var(--line-height-body);}.css-1n705t:hover,.css-1n705t[data-hover]{-webkit-text-decoration:underline;text-decoration:underline;}.css-1n705t:focus-visible,.css-1n705t[data-focus-visible]{box-shadow:var(--chakra-shadows-outline);}.css-1n705t:focus-visible,.css-1n705t[data-focus-visible]{box-shadow:var(--chakra-shadows-outline);}.css-1n705t:disabled,.css-1n705t[disabled],.css-1n705t[aria-disabled=true],.css-1n705t[data-disabled]{opacity:0.4;cursor:not-allowed;box-shadow:var(--chakra-shadows-none);}.css-1n705t:hover,.css-1n705t[data-hover]{-webkit-text-decoration:none;text-decoration:none;}@media print{.css-1n705t{width:auto;}}<\/style><a class=\"chakra-link chakra-button button themed-heading-no-gradient css-1n705t\" href=\"https:\/\/dataacademy.hotmart.host\/applied-ai-for-strategic-data-driven-decisioning-prompt-engineering-for-data-analysts\" data-variant=\"solid\" style=\"background-color:#F9D933;border-radius:var(--button-border-radius, var(--box-border-radius));font-family:var(--body-font)\" data-export-as-image=\"true\" data-export-link=\"https:\/\/dataacademy.hotmart.host\/applied-ai-for-strategic-data-driven-decisioning-prompt-engineering-for-data-analysts\" data-is-current-page=\"false\"><style data-emotion=\"css tvj5s7\">.css-tvj5s7{overflow:hidden;text-overflow:ellipsis;display:-webkit-box;-webkit-box-orient:vertical;-webkit-line-clamp:var(--chakra-line-clamp);--chakra-line-clamp:1;word-break:break-all;text-align:center;}<\/style><div class=\"chakra-text css-tvj5s7\" style=\"color:#000\"><div data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"button\" style=\"white-space:inherit\">$90 off. Enroll Now<\/div><\/div><\/div><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"8373\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Data alone doesn\u2019t create value. <b>Decisions do.<\/b><br class=\"node-hardBreak\" data-pos=\"8420\"\/>And the future belongs to professionals who know how to connect the two.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><span><\/span><span id=\"__chakra_env\" hidden=\"\"><\/span> <\/div><script id=\"__NEXT_DATA__\" type=\"application\/json\">{\"props\":{\"pageProps\":{\"docId\":\"mkvrjfsjoe88kon\",\"doc\":{\"id\":\"mkvrjfsjoe88kon\",\"title\":\"What Is Data? 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It doesn't live in a strict table, but it has tags or markers (like JSON or XML files, or emails with headers) that give it some organization. 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A Splunk survey found \"},{\"type\":\"text\",\"text\":\"55% of an organization's data is \\\"dark\\\"\",\"marks\":[{\"type\":\"bold\",\"attrs\":{}}]},{\"type\":\"text\",\"text\":\" \u2013 meaning it's stored but never analyzed. This could be old logs, untagged videos, or unexamined sensor streams. In practice, that means a company might only be leveraging 45% of its information! The idea of dark data highlights that \"},{\"type\":\"text\",\"text\":\"collecting\",\"marks\":[{\"type\":\"italic\",\"attrs\":{}}]},{\"type\":\"text\",\"text\":\" data isn't enough; knowing what you have and how to analyze it is critical.\"}]}]},{\"type\":\"smartLayoutCell\",\"attrs\":{\"id\":\"iiqMq\",\"options\":{\"color\":\"#000000\"},\"label\":\"175\"},\"content\":[{\"type\":\"heading\",\"attrs\":{\"level\":4},\"content\":[{\"type\":\"text\",\"text\":\"Zettabytes by 2025\"}]},{\"type\":\"paragraph\",\"content\":[{\"type\":\"text\",\"text\":\"We're living in the era of \\\"big data\\\". IDC projects that by 2025 the world will have about \"},{\"type\":\"text\",\"text\":\"175 zettabytes\",\"marks\":[{\"type\":\"bold\",\"attrs\":{}}]},{\"type\":\"text\",\"text\":\" of data (that's 175 trillion gigabytes). To put it in perspective, storing that much data is like millions of times all the books in libraries, but in digital form. Remember, all of it boils down to bits (0s and 1s) in computers. This staggering volume matters for things like cloud storage, privacy, and how we mine data effectively.\"}]}]}]}]}]},{\"type\":\"card\",\"attrs\":{\"id\":\"rqk68dj66vytgvq\",\"background\":{\"type\":\"none\"},\"container\":{},\"cardSize\":\"default\",\"layout\":\"blank\",\"cardMarginSettings\":{},\"hidden\":false},\"content\":[{\"type\":\"cardLayoutItem\",\"attrs\":{\"itemId\":\"body\"},\"content\":[{\"type\":\"heading\",\"attrs\":{\"level\":1},\"content\":[{\"type\":\"text\",\"text\":\"Getting Started: Build Your Data Literacy\"}]},{\"type\":\"paragraph\",\"content\":[{\"type\":\"text\",\"text\":\"If you're new to data, the best way to learn is by \"},{\"type\":\"text\",\"text\":\"playing with data yourself\",\"marks\":[{\"type\":\"bold\",\"attrs\":{}}]},{\"type\":\"text\",\"text\":\". Try using common tools (even a spreadsheet or free R\/Python libraries) to explore a simple dataset.\"}]},{\"type\":\"smartLayout\",\"attrs\":{\"variantKey\":\"processSteps\",\"options\":{\"cellSize\":15,\"numbered\":true},\"fullWidthBlock\":false},\"content\":[{\"type\":\"smartLayoutCell\",\"attrs\":{\"id\":\"8dhm8\",\"options\":{}},\"content\":[{\"type\":\"heading\",\"attrs\":{\"level\":4},\"content\":[{\"type\":\"text\",\"text\":\"Choose Your Tools\"}]},{\"type\":\"paragraph\",\"content\":[{\"type\":\"text\",\"text\":\"There are plenty of beginner-friendly analytics tools: Excel or Google Sheets for starters, and free options like Python's pandas, R, or visualization platforms like Tableau Public.\"}]}]},{\"type\":\"smartLayoutCell\",\"attrs\":{\"id\":\"1nh-v\",\"options\":{}},\"content\":[{\"type\":\"heading\",\"attrs\":{\"level\":4},\"content\":[{\"type\":\"text\",\"text\":\"Develop Data Literacy\"}]},{\"type\":\"paragraph\",\"content\":[{\"type\":\"text\",\"text\":\"I encourage you to take an interest in \"},{\"type\":\"text\",\"text\":\"data literacy\",\"marks\":[{\"type\":\"bold\",\"attrs\":{}}]},{\"type\":\"text\",\"text\":\" \u2013 that means understanding how data is collected, cleaned, and interpreted. Even basic skills (like making charts or writing a bit of SQL) can open your eyes to the power of data.\"}]}]},{\"type\":\"smartLayoutCell\",\"attrs\":{\"id\":\"QJpwF\",\"options\":{}},\"content\":[{\"type\":\"heading\",\"attrs\":{\"level\":4},\"content\":[{\"type\":\"text\",\"text\":\"Practice Makes Perfect\"}]},{\"type\":\"paragraph\",\"content\":[{\"type\":\"text\",\"text\":\"In today's world, data skills are as useful as knowing how to read or write.\"}]}]}]},{\"type\":\"paragraph\",\"content\":[{\"type\":\"text\",\"text\":\"AI for Data Analysts Course\",\"marks\":[{\"type\":\"bold\",\"attrs\":{}},{\"type\":\"link\",\"attrs\":{\"href\":\"https:\/\/dataacademy.hotmart.host\/applied-ai-for-strategic-data-driven-decisioning-prompt-engineering-for-data-analysts\",\"source\":\"embed.custom\",\"thumbnail\":{\"src\":\"https:\/\/static-public.pages.hotmart.com\/uploads\/media\/file\/10368123\/thumb_-_hotmart_-_small.png\",\"height\":600,\"width\":1200},\"embed\":null,\"meta\":{\"title\":\"AI for Data Analysts: Strategic Engineering\",\"description\":\"Learn to leverage AI for impactful decision-making and strategic insights in data analytics.\",\"medium\":\"link\",\"icon\":\"https:\/\/static-public.pages.hotmart.com\/uploads\/media\/file\/10368124\/logo-transparente.png\"}}},{\"type\":\"textColor\",\"attrs\":{\"variant\":null,\"hex\":\"#1F7135\"}}]}]}]}]},{\"type\":\"card\",\"attrs\":{\"id\":\"sys1s3ofqd9a94r\",\"background\":{\"type\":\"none\"},\"container\":{},\"cardSize\":\"default\",\"layout\":\"blank\",\"cardMarginSettings\":{},\"hidden\":false},\"content\":[{\"type\":\"cardLayoutItem\",\"attrs\":{\"itemId\":\"body\"},\"content\":[{\"type\":\"heading\",\"attrs\":{\"level\":1},\"content\":[{\"type\":\"text\",\"text\":\"Ready to Go From Data to Decisions?\",\"marks\":[{\"type\":\"textColor\",\"attrs\":{\"variant\":null,\"hex\":\"#ffa900\"}}]}]},{\"type\":\"paragraph\",\"content\":[{\"type\":\"text\",\"text\":\"If you want to move beyond theory and actually \"},{\"type\":\"text\",\"text\":\"use data to drive strategic decisions\",\"marks\":[{\"type\":\"bold\",\"attrs\":{}}]},{\"type\":\"text\",\"text\":\", this is where most beginners \u2014 and even experienced analysts \u2014 get stuck. Understanding \"},{\"type\":\"text\",\"text\":\"what data is\",\"marks\":[{\"type\":\"italic\",\"attrs\":{}}]},{\"type\":\"text\",\"text\":\" is only the first step. 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{"id":221,"date":"2026-02-18T20:54:37","date_gmt":"2026-02-18T20:54:37","guid":{"rendered":"https:\/\/rafaelpecin.com\/dataacademy\/?p=221"},"modified":"2026-02-18T20:59:37","modified_gmt":"2026-02-18T20:59:37","slug":"what-is-data-a-data-analysts-perspective","status":"publish","type":"post","link":"https:\/\/rafaelpecin.com\/dataacademy\/2026\/02\/18\/what-is-data-a-data-analysts-perspective\/","title":{"rendered":"What Is Data? A Data Analyst’s Perspective"},"content":{"rendered":"\n\nWhat Is Data? A Data Analyst's Perspective<\/title><meta name=\"robots\" content=\"noindex, nofollow\" data-next-head=\"\"\/><meta content=\"As a seasoned data analyst, I like to think of data in simple terms: data are just pieces of information we collect and examine. In practical life, that could be anything measurable \u2013 say, a student's test score, the color of a car, or the temperature of a city \u2013 each is a data point. 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[data-theme]:not([data-theme]),[data-theme=light] :host:not([data-theme]),[data-theme=light] :root:not([data-theme]),[data-theme=light] [data-theme]:not([data-theme]),:host[data-theme=light],:root[data-theme=light],[data-theme][data-theme=light]{--chakra-colors-chakra-body-text:var(--chakra-colors-gray-800);--chakra-colors-chakra-body-bg:var(--chakra-colors-white);--chakra-colors-chakra-border-color:var(--chakra-colors-gray-200);--chakra-colors-chakra-inverse-text:var(--chakra-colors-white);--chakra-colors-chakra-subtle-bg:var(--chakra-colors-gray-100);--chakra-colors-chakra-subtle-text:var(--chakra-colors-gray-600);--chakra-colors-chakra-placeholder-color:var(--chakra-colors-gray-500);}.chakra-ui-dark :host:not([data-theme]),.chakra-ui-dark :root:not([data-theme]),.chakra-ui-dark [data-theme]:not([data-theme]),[data-theme=dark] :host:not([data-theme]),[data-theme=dark] :root:not([data-theme]),[data-theme=dark] [data-theme]:not([data-theme]),:host[data-theme=dark],:root[data-theme=dark],[data-theme][data-theme=dark]{--chakra-colors-chakra-body-text:var(--chakra-colors-whiteAlpha-900);--chakra-colors-chakra-body-bg:var(--chakra-colors-gray-800);--chakra-colors-chakra-border-color:var(--chakra-colors-whiteAlpha-300);--chakra-colors-chakra-inverse-text:var(--chakra-colors-gray-800);--chakra-colors-chakra-subtle-bg:var(--chakra-colors-gray-700);--chakra-colors-chakra-subtle-text:var(--chakra-colors-gray-400);--chakra-colors-chakra-placeholder-color:var(--chakra-colors-whiteAlpha-400);}<\/style><style data-emotion=\"css-global fubdgu\">html{line-height:1.5;-webkit-text-size-adjust:100%;font-family:system-ui,sans-serif;-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility;-moz-osx-font-smoothing:grayscale;touch-action:manipulation;}body{position:relative;min-height:100%;margin:0;font-feature-settings:\"kern\";}:where(*, *::before, 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select){text-transform:none;}:where(\n button::-moz-focus-inner,\n [type=\"button\"]::-moz-focus-inner,\n [type=\"reset\"]::-moz-focus-inner,\n [type=\"submit\"]::-moz-focus-inner\n ){border-style:none;padding:0;}fieldset{padding:0.35em 0.75em 0.625em;}legend{box-sizing:border-box;color:inherit;display:table;max-width:100%;padding:0;white-space:normal;}progress{vertical-align:baseline;}textarea{overflow:auto;}:where([type=\"checkbox\"], [type=\"radio\"]){box-sizing:border-box;padding:0;}input[type=\"number\"]::-webkit-inner-spin-button,input[type=\"number\"]::-webkit-outer-spin-button{-webkit-appearance:none!important;}input[type=\"number\"]{-moz-appearance:textfield;}input[type=\"search\"]{-webkit-appearance:textfield;outline-offset:-2px;}input[type=\"search\"]::-webkit-search-decoration{-webkit-appearance:none!important;}::-webkit-file-upload-button{-webkit-appearance:button;font:inherit;}details{display:block;}summary{display:-webkit-box;display:-webkit-list-item;display:-ms-list-itembox;display:list-item;}template{display:none;}[hidden]{display:none!important;}:where(\n blockquote,\n dl,\n dd,\n h1,\n h2,\n h3,\n h4,\n h5,\n h6,\n hr,\n figure,\n p,\n pre\n ){margin:0;}button{background:transparent;padding:0;}fieldset{margin:0;padding:0;}:where(ol, ul){margin:0;padding:0;}textarea{resize:vertical;}:where(button, [role=\"button\"]){cursor:pointer;}button::-moz-focus-inner{border:0!important;}table{border-collapse:collapse;}:where(h1, h2, h3, h4, h5, h6){font-size:inherit;font-weight:inherit;}:where(button, input, optgroup, select, textarea){padding:0;line-height:inherit;color:inherit;}:where(img, svg, video, canvas, audio, iframe, embed, object){display:block;}:where(img, video){max-width:100%;height:auto;}[data-js-focus-visible] :focus:not([data-focus-visible-added]):not(\n [data-focus-visible-disabled]\n ){outline:none;box-shadow:none;}select::-ms-expand{display:none;}:root,:host{--chakra-vh:100vh;}@supports (height: -webkit-fill-available){:root,:host{--chakra-vh:-webkit-fill-available;}}@supports (height: -moz-fill-available){:root,:host{--chakra-vh:-moz-fill-available;}}@supports (height: 100dvh){:root,:host{--chakra-vh:100dvh;}}<\/style><style data-emotion=\"css-global 14xbed4\">body{font-family:var(--chakra-fonts-body);color:var(--chakra-colors-chakra-body-text);background:var(--chakra-colors-chakra-body-bg);transition-property:background-color;transition-duration:var(--chakra-transition-duration-normal);line-height:var(--chakra-lineHeights-base);}*::-webkit-input-placeholder{color:var(--chakra-colors-chakra-placeholder-color);}*::-moz-placeholder{color:var(--chakra-colors-chakra-placeholder-color);}*:-ms-input-placeholder{color:var(--chakra-colors-chakra-placeholder-color);}*::placeholder{color:var(--chakra-colors-chakra-placeholder-color);}*,*::before,::after{border-color:var(--chakra-colors-chakra-border-color);}html,body{font-family:var(--chakra-fonts-body);font-weight:500;}#__next{height:100%;}:not(.chakra-dont-set-collapse)>.chakra-collapse{overflow:initial!important;}.ProseMirror{outline:0 none;}<\/style><style data-emotion=\"css 6rnmr9\">.css-6rnmr9{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;-webkit-align-self:stretch;-ms-flex-item-align:stretch;align-self:stretch;position:relative;height:100%;}<\/style><div class=\"css-6rnmr9\"><style data-emotion=\"css-global fdpw7j animation-1sld7a4 animation-16z1uo4 animation-1sld7a4 animation-16z1uo4 animation-1sld7a4 animation-16z1uo4 animation-1sld7a4 animation-16z1uo4 animation-yjfgth animation-1sld7a4 animation-16z1uo4\">.card-content{height:100%;outline-width:0px;line-height:calc(var(--line-height-body) * (var(--card-font-scale, 1) * var(--zoom-level, 1) + 1) \/ 2);letter-spacing:var(--letter-spacing-body);--block-margin:calc(1.125em * var(--card-font-scale, 1) * var(--zoom-level, 1));--grid-border:1px;--grid-padding:1.22em;}.card-content.is-focused .is-empty [data-placeholder]::after{content:attr(data-placeholder);position:absolute;top:0px;opacity:0.25;pointer-events:none;left:0px;width:100%;color:var(--heading-color);line-clamp:1px;text-overflow:ellipsis;overflow:hidden;box-orient:vertical;word-break:break-all;height:100%;white-space:nowrap;}.card-content.is-focused .is-empty [data-multiline-placeholder]{position:relative;}.card-content.is-focused .is-empty [data-multiline-placeholder]::after{content:attr(data-multiline-placeholder);position:relative;top:0px;opacity:0.25;pointer-events:none;left:0px;width:100%;color:inherit;line-clamp:0;text-overflow:ellipsis;overflow:hidden;box-orient:vertical;word-break:normal;height:100%;white-space:normal;}.card-content.is-focused .is-empty [data-multiline-placeholder] >[data-node-view-content-inner]{position:absolute;width:100%;min-height:1em;}.card-content .block-card.expandable-node-selected .expandable-selected{-webkit-animation:animation-16z1uo4 3000ms ease-in-out forwards;animation:animation-16z1uo4 3000ms ease-in-out forwards;}.card-content .block-card.expandable-node-reset .expandable-selected{-webkit-animation:animation-1sld7a4;animation:animation-1sld7a4;}.card-content .block{margin-top:var(--block-margin);margin-bottom:var(--block-margin);font-family:var(--body-font);font-weight:var(--body-font-weight);color:var(--body-color);}.card-content.is-nested{display:grid;-webkit-animation:animation-yjfgth 225ms ease-out forwards;animation:animation-yjfgth 225ms ease-out forwards;}.card-content.is-full-width .block.is-full-width{width:var(--full-width);position:relative;left:50%;-webkit-transform:translateX(-50%);-moz-transform:translateX(-50%);-ms-transform:translateX(-50%);transform:translateX(-50%);}.card-content [data-node-view-content-inner=\"cardLayoutItem\"] >.first-block,.card-content [data-node-view-content-inner=\"card\"] >.first-block{margin-top:0em;}.card-content [data-node-view-content-inner=\"cardLayoutItem\"] 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mark.highlight{color:var(--chakra-colors-black);--link-color:black;background-color:var(--highlight-color);border-radius:0.125em;-webkit-padding-start:.05em;padding-inline-start:.05em;-webkit-padding-end:.05em;padding-inline-end:.05em;-webkit-margin-start:-.05em;margin-inline-start:-.05em;-webkit-margin-end:-.05em;margin-inline-end:-.05em;-webkit-box-decoration-break:clone;box-decoration-break:clone;}.card-content span.textColor{color:var(--text-color, var(--body-color));}.card-content .block-numbered li::before{color:var(--list-marker-text-color, var(--body-color));}.card-content .block-bullet li::marker{color:var(--list-marker-text-color, var(--body-color));}.card-content .block-bullet,.card-content .block-numbered,.card-content .block-todo{margin:0px;margin-bottom:calc(0.35em * var(--card-font-scale, 1) * var(--zoom-level, 1));text-align:start;}.card-content .block-bullet.first-block,.card-content .block-numbered.first-block,.card-content 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1.6em);position:relative;}.card-content ol.block-numbered[indent=\"6\"] li[data-node-view-content]::before{position:absolute;inset-inline-start:-1.6em;content:attr(data-list-counter) \".\";}.card-content ol.block-numbered[indent=\"7\"] li[data-node-view-content]{-webkit-margin-start:calc(8 * 1.6em);margin-inline-start:calc(8 * 1.6em);position:relative;}.card-content ol.block-numbered[indent=\"7\"] li[data-node-view-content]::before{position:absolute;inset-inline-start:-1.6em;content:attr(data-list-counter) \".\";}.card-content ol.block-numbered[indent=\"8\"] li[data-node-view-content]{-webkit-margin-start:calc(9 * 1.6em);margin-inline-start:calc(9 * 1.6em);position:relative;}.card-content ol.block-numbered[indent=\"8\"] li[data-node-view-content]::before{position:absolute;inset-inline-start:-1.6em;content:attr(data-list-counter) \".\";}.card-content ul.block-bullet[indent=\"0\"] li[data-node-view-content]{list-style:disc;-webkit-padding-start:0.4em;padding-inline-start:0.4em;-webkit-margin-start:calc(1 * 1.6em - 0.4em);margin-inline-start:calc(1 * 1.6em - 0.4em);}.card-content ul.block-bullet[indent=\"0\"] li[data-node-view-content]::after{-webkit-padding-start:0.4em;padding-inline-start:0.4em;}.card-content ul.block-todo[indent=\"0\"] li.todo{-webkit-margin-start:calc(1 * 1.6em);margin-inline-start:calc(1 * 1.6em);list-style:none;}.card-content ul.block-todo[indent=\"0\"] .chakra-checkbox__control{inset-inline-start:-1.6em;}.card-content ul.block-bullet[indent=\"1\"] li[data-node-view-content]{list-style:circle;-webkit-padding-start:0.4em;padding-inline-start:0.4em;-webkit-margin-start:calc(2 * 1.6em - 0.4em);margin-inline-start:calc(2 * 1.6em - 0.4em);}.card-content ul.block-bullet[indent=\"1\"] li[data-node-view-content]::after{-webkit-padding-start:0.4em;padding-inline-start:0.4em;}.card-content ul.block-todo[indent=\"1\"] li.todo{-webkit-margin-start:calc(2 * 1.6em);margin-inline-start:calc(2 * 1.6em);list-style:none;}.card-content ul.block-todo[indent=\"1\"] .chakra-checkbox__control{inset-inline-start:-1.6em;}.card-content ul.block-bullet[indent=\"2\"] li[data-node-view-content]{list-style:square;-webkit-padding-start:0.4em;padding-inline-start:0.4em;-webkit-margin-start:calc(3 * 1.6em - 0.4em);margin-inline-start:calc(3 * 1.6em - 0.4em);}.card-content ul.block-bullet[indent=\"2\"] li[data-node-view-content]::after{-webkit-padding-start:0.4em;padding-inline-start:0.4em;}.card-content ul.block-todo[indent=\"2\"] li.todo{-webkit-margin-start:calc(3 * 1.6em);margin-inline-start:calc(3 * 1.6em);list-style:none;}.card-content ul.block-todo[indent=\"2\"] .chakra-checkbox__control{inset-inline-start:-1.6em;}.card-content ul.block-bullet[indent=\"3\"] li[data-node-view-content]{list-style:disc;-webkit-padding-start:0.4em;padding-inline-start:0.4em;-webkit-margin-start:calc(4 * 1.6em - 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p9xud5\">.css-p9xud5{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;top:0px;left:0px;position:relative;width:100%;height:100%;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;cursor:default;font-size:var(--editor-font-size, 1rem);padding-top:var(--card-outer-padding-y);padding-bottom:var(--card-outer-padding-y);padding-left:var(--card-outer-padding-left);padding-right:var(--card-outer-padding-right);margin:0 auto;transition-property:transform,padding;transition-duration:200ms;--card-inner-padding-x:calc(4em \/ var(--card-font-scale, 1));--card-inner-padding-y:calc(4.75em \/ var(--card-font-scale, 1));--card-inner-padding:var(--card-inner-padding-y) var(--card-inner-padding-x);--card-outer-padding-left:calc(var(--card-outer-padding-x) + 0px + 0px);--card-outer-padding-right:calc(var(--card-outer-padding-x) + 0px + 0px);--card-outer-padding-x:0px;--card-outer-padding-y:0px;--comment-padding:4em;--nested-card-margin:calc(-1 * var(--comment-padding));--top-accent-height-sm:6.25em;--top-accent-height-md:12.5em;--top-accent-height-lg:18.75em;--top-accent-height:var(--top-accent-height-md);--behind-accent-height:24em;--font-size:calc(0.9625000000000001 * var(--card-font-scale, 1) * var(--editor-font-size, 1rem) * 1 * var(--viewport-scale-factor, 1.125));--card-font-scale:1;--card-width:calc(67.74025974025975em \/ var(--card-font-scale, 1));--card-min-height:0px;--max-content-width:calc(59.74025974025974em \/ var(--card-font-scale, 1));--card-max-width:var(--editor-width);--media-scale:min(1, var(--card-font-scale, 1));--zoom-level:1;--card-vertical-align:center;}<\/style><div data-animate-value=\"doc\" data-card-id=\"yrikkqn5n2h1qx5\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><style data-emotion=\"css svprfo\">.css-svprfo{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;font-size:var(--font-size);position:relative;width:100%;min-width:0%;min-height:var(--card-min-height);max-width:var(--card-max-width);border-radius:var(--card-border-radius);-webkit-padding-start:var(--doc-padding-left);padding-inline-start:var(--doc-padding-left);-webkit-padding-end:var(--doc-padding-right);padding-inline-end:var(--doc-padding-right);--grid-outline-color:var(--chakra-colors-gray-200);--card-background-color:#ffffff;--card-background-image:none;--card-border-color:#ffd925;--card-backdrop-filter:none;--card-border:var(--card-border-width) solid var(--card-border-color);--card-border-width:0.25em;--card-border-radius:0;--card-shadow-distance:0.7em;--card-border-shadow:0 0 0 0.25em #ffd925;--card-box-shadow:var(--card-shadow-distance) var(--card-shadow-distance) 0 0 var(--card-border-color);--card-shadow:0 0 0 0.25em #ffd925,var(--card-shadow-distance) var(--card-shadow-distance) 0 0 var(--card-border-color);--clickable-background-color:#f2f2f299;--box-border-radius:1.25em;--shape-border-width:0.0625em;--line-thickness:max(round(0.125em, 1px), 1px);--button-border-radius:0.375em;--shape-bg-image:var(--accent-gradient-background);--shape-bg-color-alpha:#fcf4cfff;--shape-bg-color-alpha-dim:#fbf1c1ff;--shape-bg-color-alpha-light:#fdf7ddff;--shape-bg-color:#fcf4cfff;--shape-border-color:#e2dab5ff;--shape-text-color:#272525;--line-color:#e2dab5ff;--shape-bg-image-svg:url(#theme-accent-background-gradient-linear);--shape-bg-image-svg-rtl:url(#theme-accent-background-gradient-linear-rtl);--shape-fill:var(--accent-gradient-fill, var(--accent-color));--shape-fill-opacity:1;--shape-fill-svg:url(#theme-accent-gradient-linear) var(--accent-color);--shape-fill-svg-rtl:url(#theme-accent-gradient-linear-rtl) var(--accent-color);--shape-fill-svg-dim:var(--accent-color-dim);--shape-fill-svg-light:var(--accent-color-light);--shape-fill-text-color:#000;--accent-color-dim:#927500ff;--accent-color-light:#c5a822ff;--shape-shadow:none;--clickable-shadow:0 0.25em 0.375em -0.0625em rgba(0, 0, 0, 0.1),0 0.125em 0.25em -0.0625em rgba(0, 0, 0, 0.06);--body-font:\"DM Sans\";--heading-font:\"Inter\";--heading-font-weight:700;--body-font-weight:400;--letter-spacing-body:0.03em;--letter-spacing-heading:-0.01em;--line-height-body:1.5;--line-height-heading:1.25;--accent-color:#ac8f09;--accent-color-readable:#ac8f09;--accent-color-background-muted:#fcf4cfff;--expandable-hover-background:#ac8f091a;--neutral-border-color:var(--chakra-colors-blackAlpha-200);--neutral-background-color:#f2f2f2ff;--button-color:#ac8f09;--button-color-inverted:#000;--link-color:#ac8f09;--link-color-hover:#7c6706ff;--link-box-shadow:0 0 0px 3px #ac8f09ff;--body-color:#272525;--body-color-muted:#27252580;--body-color-inverted:#fff;--link-color-inverted:#000;--highlight-color-dark:var(--body-color-inverted);--highlight-color-light:var(--body-color);--highlight-link-color-hover-dark:#e6e6e6ff;--highlight-link-color-hover-light:#413e3eff;--heading-color:#000000;--card-color:#ffffff;--card-color-mask:#ffffffd9;--placeholder-button-bg-color:var(--chakra-colors-gray-200);--placeholder-button-bg-hover-color:var(--chakra-colors-gray-300);--placeholder-button-text-color:var(--chakra-colors-gray-400);--placeholder-button-text-hover-color:var(--chakra-colors-gray-700);}<\/style><div class=\"card-body css-svprfo\" data-card-body=\"yrikkqn5n2h1qx5\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><style data-emotion=\"css gk749a\">.css-gk749a{position:absolute;inset:0px;outline-offset:-2px;-webkit-backdrop-filter:var(--card-backdrop-filter);backdrop-filter:var(--card-backdrop-filter);background-color:var(--card-background-color);background-image:var(--card-background-image);border-radius:0px;}<\/style><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><style data-emotion=\"css tiu1p0\">.css-tiu1p0{width:var(--card-width);max-width:100%;position:relative;cursor:auto;color:var(--body-color);}.css-tiu1p0 >.card-content{counter-reset:footnote;}.css-tiu1p0 >.card-content >[data-node-view-content-inner=\"card\"]{display:grid;-webkit-align-items:stretch;-webkit-box-align:stretch;-ms-flex-align:stretch;align-items:stretch;-webkit-box-pack:stretch;-ms-flex-pack:stretch;-webkit-justify-content:stretch;justify-content:stretch;min-height:100%;transition-duration:225ms;transition-property:grid-template-rows,grid-template-columns,min-height;grid-template-columns:1fr;grid-template-rows:1fr;grid-template-areas:\"body\";}.css-tiu1p0 >.card-content >[data-node-view-content-inner=\"card\"] >[data-layout-item-id=\"body\"]{grid-area:body;}.css-tiu1p0 >.card-content >[data-node-view-content-inner=\"card\"] >.node-cardLayoutItem >[data-node-view-wrapper] >.card-layout-cell-bg >[data-node-view-content]{padding:var(--card-inner-padding);}.css-tiu1p0 >.card-content >[data-node-view-content-inner=\"card\"] >.node-cardLayoutItem >[data-node-view-wrapper] >.card-layout-cell-bg >[data-node-view-content] >[data-node-view-content-inner]{max-width:var(--max-content-width);margin:auto;}.css-tiu1p0:hover >.card-height-guide,.css-tiu1p0[data-hover] >.card-height-guide{opacity:1;}<\/style><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><style data-emotion=\"css 15maf5o\">.css-15maf5o{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:start;-webkit-box-align:start;-ms-flex-align:start;align-items:start;-webkit-flex-direction:row;-ms-flex-direction:row;flex-direction:row;gap:var(--chakra-space-1-5);position:absolute;left:var(--chakra-space-8);right:var(--chakra-space-2-5);z-index:11;top:var(--chakra-space-3);pointer-events:none;}<\/style><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><style data-emotion=\"css 17xejub\">.css-17xejub{-webkit-flex:1;-ms-flex:1;flex:1;justify-self:stretch;-webkit-align-self:stretch;-ms-flex-item-align:stretch;align-self:stretch;}<\/style><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"2\" class=\"react-renderer node-cardAccentLayoutItem animatable-on-load animatable-on-load-atom animatable-on-load-accent\" draggable=\"true\" data-layout-item-id=\"accent\" STYLE=\"white-space: inherit;undefined\"><\/div><div data-pos=\"3\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css 1gnhw0o\">.css-1gnhw0o{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;width:100%;height:100%;position:relative;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;-webkit-box-pack:var(--card-vertical-align);-ms-flex-pack:var(--card-vertical-align);-webkit-justify-content:var(--card-vertical-align);justify-content:var(--card-vertical-align);}<\/style><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1gnhw0o\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"4\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">What Is Data? A Data Analyst's Perspective<\/div><\/div><\/div><\/div><div data-pos=\"48\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">As a seasoned data analyst, I like to think of data in simple terms: data are just pieces of information we collect and examine. In practical life, that could be anything measurable \u2013 say, a student's test score, the color of a car, or the temperature of a city \u2013 each is a <em>data point<\/em>. Essentially, data are <b>facts or figures<\/b> we record to understand the world.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"411\" class=\"react-renderer node-card block block-card\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal;min-height:0\" data-node-view-wrapper=\"\"><div data-animate-value=\"doc\" data-card-id=\"uwwl1xuuoxifk26\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><div class=\"card-body css-svprfo\" data-card-body=\"uwwl1xuuoxifk26\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"412\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css 1jw19ud\">.css-1jw19ud{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;width:100%;height:100%;position:relative;border-radius:var(--card-border-radius);-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;-webkit-box-pack:var(--card-vertical-align);-ms-flex-pack:var(--card-vertical-align);-webkit-justify-content:var(--card-vertical-align);justify-content:var(--card-vertical-align);}<\/style><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1jw19ud\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"413\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Understanding Data: From Raw Inputs to Information<\/div><\/div><\/div><\/div><div data-pos=\"465\" class=\"react-renderer node-gridLayout block block-gridLayout last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css 10w17wl\">.css-10w17wl{display:grid;grid-gap:var(--grid-border);position:relative;grid-template-columns:55% 45%;}<\/style><div class=\"grid-col-controls css-10w17wl\" data-selection-ring=\"true\"><div class=\"layout-content\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"gridLayout\" style=\"white-space:inherit\"><div data-pos=\"466\" class=\"react-renderer node-gridCell animatable-on-load\" STYLE=\"white-space: inherit;undefined\"><div class=\"grid-cell\" style=\"white-space:normal;position:relative\" data-selection-ring=\"true\" data-node-view-wrapper=\"\"><div data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"gridCell\" style=\"white-space:inherit\"><div data-pos=\"467\" class=\"react-renderer node-paragraph animatable-on-load block block-paragraph first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Technically, data are the raw inputs computers work with: as Tutorialspoint puts it, data are "the systematic record of specified characters, quantity or symbols on which operations are performed by a computer". In other words, behind the scenes all data are stored as binary bits (0s and 1s) or coded symbols.<\/div><\/div><\/div><\/div><div data-pos=\"779\" class=\"react-renderer node-paragraph animatable-on-load block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">When organized (for example, put into tables or graphs), data becomes information that we can use to make decisions.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"898\" class=\"react-renderer node-gridCell animatable-on-load\" STYLE=\"white-space: inherit;undefined\"><div class=\"grid-cell\" style=\"white-space:normal;position:relative;--card-background-color:#5CC97B;--card-background-image:none;--card-border-color:#ffd925;--card-backdrop-filter:none;--card-border:var(--card-border-width) solid var(--card-border-color);--card-border-width:0.25em;--card-border-radius:2em;--card-shadow-distance:0.7em;--card-border-shadow:0 0 0 0.25em #ffd925;--card-box-shadow:var(--card-shadow-distance) var(--card-shadow-distance) 0 0 var(--card-border-color);--card-shadow:0 0 0 0.25em #ffd925, var(--card-shadow-distance) var(--card-shadow-distance) 0 0 var(--card-border-color);--clickable-background-color:#4fbc6e99;--box-border-radius:1.25em;--shape-border-width:0.0625em;--line-thickness:max(round(0.125em, 1px), 1px);--button-border-radius:0.375em;--shape-bg-image:var(--accent-gradient-background);--shape-bg-color-alpha:#fcf4cfff;--shape-bg-color-alpha-dim:#fbf1c1ff;--shape-bg-color-alpha-light:#fdf7ddff;--shape-bg-color:#fcf4cfff;--shape-border-color:#e2dab5ff;--shape-text-color:#272525;--line-color:#e2dab5ff;--shape-bg-image-svg:url(#theme-accent-background-gradient-linear);--shape-bg-image-svg-rtl:url(#theme-accent-background-gradient-linear-rtl);--shape-fill:var(--accent-gradient-fill, var(--accent-color));--shape-fill-opacity:1;--shape-fill-svg:url(#theme-accent-gradient-linear) var(--accent-color);--shape-fill-svg-rtl:url(#theme-accent-gradient-linear-rtl) var(--accent-color);--shape-fill-svg-dim:var(--accent-color-dim);--shape-fill-svg-light:var(--accent-color-light);--shape-fill-text-color:#000;--accent-color-dim:#927500ff;--accent-color-light:#c5a822ff;--shape-shadow:none;--clickable-shadow:0 0.25em 0.375em -0.0625em rgba(0, 0, 0, 0.1), 0 0.125em 0.25em -0.0625em rgba(0, 0, 0, 0.06);--body-font:"DM Sans";--heading-font:"Inter";--heading-font-weight:700;--body-font-weight:400;--letter-spacing-body:0.03em;--letter-spacing-heading:-0.01em;--line-height-body:1.5;--line-height-heading:1.25;--accent-color:#ac8f09;--accent-color-readable:#493c04ff;--accent-color-background-muted:#fcf4cfff;--expandable-hover-background:#493c041a;--neutral-border-color:var(--chakra-colors-blackAlpha-200);--neutral-background-color:#4fbc6eff;--button-color:#493c04ff;--button-color-inverted:#fff;--link-color:#493c04ff;--link-color-hover:#796407ff;--link-box-shadow:0 0 0px 3px #493c04ff;--body-color:#272525;--body-color-muted:#27252580;--body-color-inverted:#fff;--link-color-inverted:#fff;--highlight-color-dark:var(--body-color-inverted);--highlight-color-light:var(--body-color);--highlight-link-color-hover-dark:#e6e6e6ff;--highlight-link-color-hover-light:#413e3eff;--heading-color:#000000;--card-color:#5CC97B;--card-color-mask:#5cc97bd9;--placeholder-button-bg-color:var(--chakra-colors-gray-200);--placeholder-button-bg-hover-color:var(--chakra-colors-gray-300);--placeholder-button-text-color:var(--chakra-colors-gray-400);--placeholder-button-text-hover-color:var(--chakra-colors-gray-700);margin:0 0.5em;padding-inline-start:1em;padding-inline-end:1em;background-color:var(--card-background-color);border-radius:var(--card-border-radius)\" data-selection-ring=\"true\" data-node-view-wrapper=\"\"><div data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"gridCell\" style=\"white-space:inherit\"><div data-pos=\"899\" class=\"react-renderer node-heading animatable-on-load block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Key Insight<\/div><\/div><\/div><\/div><div data-pos=\"912\" class=\"react-renderer node-blockquote animatable-on-load block block-blockquote last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css 79elbk\">.css-79elbk{position:relative;}<\/style><div data-selection-ring=\"padded\" dir=\"ltr\" class=\"css-79elbk\"><blockquote as=\"blockquote\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"blockquote\" style=\"white-space:inherit\"><div data-pos=\"913\" class=\"react-renderer node-paragraph animatable-on-load block block-paragraph first-block last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\"><span hex=\"#FFFFFF\" STYLE=\"--text-color: #FFFFFF\" class=\"textColor\">Data transforms into actionable information through organization and analysis<\/span><\/div><\/div><\/div><\/div><\/div><\/blockquote><style data-emotion=\"css 1az8gwb\">.css-1az8gwb{position:absolute;top:0px;height:100%;width:var(--line-thickness);background-color:var(--accent-color);background-image:var(--accent-gradient);inset-inline-start:0;}<\/style><div class=\"css-1az8gwb\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><style data-emotion=\"css 1yob2lz\">.css-1yob2lz{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;position:absolute;top:0px;height:100%;width:var(--chakra-sizes-6);right:calc(var(--chakra-space-3) * -1);opacity:0;transition-property:opacity;transition-duration:var(--chakra-transition-duration-normal);}<\/style><div contentEditable=\"false\" class=\"add-column css-1yob2lz\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"997\" class=\"react-renderer node-card block block-card\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal;min-height:0\" data-node-view-wrapper=\"\"><div data-animate-value=\"doc\" data-card-id=\"6mydm80h0z17g9v\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><div class=\"card-body css-svprfo\" data-card-body=\"6mydm80h0z17g9v\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"998\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1jw19ud\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"999\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Types of Data: Structured, Unstructured, and More<\/div><\/div><\/div><\/div><div data-pos=\"1050\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Data comes in many shapes and formats. In data science we often categorize it:<\/div><\/div><\/div><\/div><div data-pos=\"1130\" class=\"react-renderer node-smartLayout animatable-on-load-content-parent block block-smartLayout last-block\" STYLE=\"white-space: inherit;undefined\"><div class=\"\" dir=\"ltr\" style=\"white-space:normal;position:relative;display:grid;grid-template-columns:100%\" data-node-view-wrapper=\"\"><style data-emotion=\"css 7o6zho\">.css-7o6zho{display:grid;grid-row-gap:calc(1em * var(--card-font-scale, 1) * var(--zoom-level, 1));grid-column-gap:calc(1em * var(--card-font-scale, 1) * var(--zoom-level, 1));grid-template-columns:repeat(18, minmax(0, 1fr));cursor:default;}<\/style><div data-selection-ring=\"true\" class=\"themed-shape-outside-text css-7o6zho\"><div data-node-view-content-outer=\"smartLayout\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"smartLayout\" style=\"white-space:inherit\"><div data-pos=\"1131\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 1;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css 1doss8g\">.css-1doss8g{display:contents;position:relative;}<\/style><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><style data-emotion=\"css 1xexl9k\">.css-1xexl9k{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;height:100%;position:relative;grid-column:span var(--grid-undefined-item-0-resize-flow, 6);}<\/style><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-1xexl9k\" data-selection-ring=\"true\"><style data-emotion=\"css 1d9uxa6\">.css-1d9uxa6{cursor:default;position:relative;padding:1em;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;--shape-bg-color-override:#AFCBF8;--shape-border-color-override:#95b1deff;-webkit-align-items:var(--flex-align);-webkit-box-align:var(--flex-align);-ms-flex-align:var(--flex-align);align-items:var(--flex-align);--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;--shape-text-color:#000;--shape-fill-text-color:#000;--body-color:#000;--heading-color:#000;--link-color:#000;--link-color-inverted:#fff;--link-color-hover:#1a1a1aff;}.css-1d9uxa6 .themed-heading{font-weight:var(--heading-font-weight);font-family:var(--heading-font);color:var(--heading-color);background:unset;-webkit-background-clip:unset;background-clip:unset;width:-webkit-fit-content;width:-moz-fit-content;width:fit-content;max-width:100%;letter-spacing:var(--letter-spacing-heading);text-transform:var(--heading-transform);}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text themed-html-shape-background styled-grid-cell css-1d9uxa6\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"1132\" class=\"react-renderer node-image block block-image first-block\" draggable=\"true\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css fz71is\">.css-fz71is{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;height:100%;width:100%;-webkit-align-items:var(--flex-align);-webkit-box-align:var(--flex-align);-ms-flex-align:var(--flex-align);align-items:var(--flex-align);}<\/style><div dir=\"ltr\" data-media-node-wrapper=\"true\" data-testid=\"media-node-wrapper\" class=\"gamma-moveable-wrapper css-fz71is\"><style data-emotion=\"css 1ts6ta\">.css-1ts6ta{width:300px;max-width:calc(100% * var(--media-scale));position:relative;overflow:hidden;border-radius:var(--box-border-radius);-webkit-mask:none!important;mask:none!important;}<\/style><div data-drag-handle=\"true\" data-image-node-element=\"true\" data-selection-ring=\"inside\" data-selection-background=\"true\" data-node-image-testid=\"hG-X5\" class=\"css-1ts6ta\"><style data-emotion=\"css p4s2y9\">.css-p4s2y9{inset:0px;width:100%;height:100%;position:absolute;z-index:1;cursor:-webkit-zoom-in;cursor:zoom-in;opacity:0;}<\/style><div data-testid=\"zoom-click-capture\" data-zoom-click-capture=\"true\" class=\"css-p4s2y9\"><\/div><style data-emotion=\"css 11lrhya\">.css-11lrhya{max-height:var(--media-maxH);max-width:var(--media-maxW);overflow:hidden;width:100%;display:block;}@media print{.css-11lrhya{height:unset;}}<\/style><div class=\"image cropped-image css-11lrhya\" data-content-reference=\"1,1\" data-drag-preview=\"true\" data-scale-preview=\"true\"><style data-emotion=\"css zec7a\">.css-zec7a{object-fit:contain;max-height:calc(var(--media-maxH) * 1);transform-origin:left top;-webkit-transform:scale(1) translate(-0%, -0%);-moz-transform:scale(1) translate(-0%, -0%);-ms-transform:scale(1) translate(-0%, -0%);transform:scale(1) translate(-0%, -0%);width:100%;}<\/style><img decoding=\"async\" alt=\"\" src=\"https:\/\/api.pictographic.io\/images\/notion\/WmJhxzjhzI6QPXGhAsFz.svg?color=272525\" class=\"chakra-image css-zec7a\"\/><\/div><span><\/span><\/div><\/div><\/div><\/div><div data-pos=\"1133\" class=\"react-renderer node-heading block block-heading\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Structured Data<\/div><\/div><\/div><\/div><div data-pos=\"1150\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">This is neatly organized, like a spreadsheet or database with a fixed schema (rows and columns). Think of customer names and phone numbers in a table. Structured data "has a fixed schema and fits neatly into rows and columns", making it easy to query with SQL or spreadsheet tools.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"1434\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 2;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><style data-emotion=\"css cpw5g3\">.css-cpw5g3{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;height:100%;position:relative;grid-column:span var(--grid-undefined-item-1-resize-flow, 6);}<\/style><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-cpw5g3\" data-selection-ring=\"true\"><style data-emotion=\"css 17lkmxv\">.css-17lkmxv{cursor:default;position:relative;padding:1em;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;--shape-bg-color-override:#CCCCCC;--shape-border-color-override:#b2b2b2ff;-webkit-align-items:var(--flex-align);-webkit-box-align:var(--flex-align);-ms-flex-align:var(--flex-align);align-items:var(--flex-align);--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;--shape-text-color:#000;--shape-fill-text-color:#000;--body-color:#000;--heading-color:#000;--link-color:#000;--link-color-inverted:#fff;--link-color-hover:#1a1a1aff;}.css-17lkmxv .themed-heading{font-weight:var(--heading-font-weight);font-family:var(--heading-font);color:var(--heading-color);background:unset;-webkit-background-clip:unset;background-clip:unset;width:-webkit-fit-content;width:-moz-fit-content;width:fit-content;max-width:100%;letter-spacing:var(--letter-spacing-heading);text-transform:var(--heading-transform);}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text themed-html-shape-background styled-grid-cell css-17lkmxv\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"1435\" class=\"react-renderer node-image block block-image first-block\" draggable=\"true\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div dir=\"ltr\" data-media-node-wrapper=\"true\" data-testid=\"media-node-wrapper\" class=\"gamma-moveable-wrapper css-fz71is\"><div data-drag-handle=\"true\" data-image-node-element=\"true\" data-selection-ring=\"inside\" data-selection-background=\"true\" data-node-image-testid=\"_RkcU\" class=\"css-1ts6ta\"><div data-testid=\"zoom-click-capture\" data-zoom-click-capture=\"true\" class=\"css-p4s2y9\"><\/div><div class=\"image cropped-image css-11lrhya\" data-content-reference=\"1,1\" data-drag-preview=\"true\" data-scale-preview=\"true\"><img decoding=\"async\" alt=\"\" src=\"https:\/\/api.pictographic.io\/images\/notion\/ItdiQSYcoQTUWZlakMPI.svg?color=272525\" class=\"chakra-image css-zec7a\"\/><\/div><span><\/span><\/div><\/div><\/div><\/div><div data-pos=\"1436\" class=\"react-renderer node-heading block block-heading\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Unstructured Data<\/div><\/div><\/div><\/div><div data-pos=\"1455\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">This is free-form information with no predefined format. Examples include emails, photos, videos, social media posts or audio files. Unstructured data "has no fixed schema" and can be quite complex to analyze. Techniques like natural language processing or computer vision are often used to extract insights from unstructured data.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"1789\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 3;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><style data-emotion=\"css 16fgfqz\">.css-16fgfqz{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;height:100%;position:relative;grid-column:span var(--grid-undefined-item-2-resize-flow, 6);}<\/style><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-16fgfqz\" data-selection-ring=\"true\"><style data-emotion=\"css tu2eiy\">.css-tu2eiy{cursor:default;position:relative;padding:1em;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;-webkit-align-items:var(--flex-align);-webkit-box-align:var(--flex-align);-ms-flex-align:var(--flex-align);align-items:var(--flex-align);--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text themed-html-shape-background styled-grid-cell css-tu2eiy\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"1790\" class=\"react-renderer node-image block block-image first-block\" draggable=\"true\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div dir=\"ltr\" data-media-node-wrapper=\"true\" data-testid=\"media-node-wrapper\" class=\"gamma-moveable-wrapper css-fz71is\"><div data-drag-handle=\"true\" data-image-node-element=\"true\" data-selection-ring=\"inside\" data-selection-background=\"true\" data-node-image-testid=\"PDcFL\" class=\"css-1ts6ta\"><div data-testid=\"zoom-click-capture\" data-zoom-click-capture=\"true\" class=\"css-p4s2y9\"><\/div><div class=\"image cropped-image css-11lrhya\" data-content-reference=\"1,1\" data-drag-preview=\"true\" data-scale-preview=\"true\"><img decoding=\"async\" alt=\"\" src=\"https:\/\/api.pictographic.io\/images\/notion\/E1HP1VatpanewMBLL6fi.svg?color=272525\" class=\"chakra-image css-zec7a\"\/><\/div><span><\/span><\/div><\/div><\/div><\/div><div data-pos=\"1791\" class=\"react-renderer node-heading block block-heading\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Semi-Structured Data<\/div><\/div><\/div><\/div><div data-pos=\"1813\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Between the other two is semi-structured data. It doesn't live in a strict table, but it has tags or markers (like JSON or XML files, or emails with headers) that give it some organization. This makes it easier to search than pure text, yet still flexible for things like web APIs or log files.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"2113\" class=\"react-renderer node-card block block-card\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal;min-height:0\" data-node-view-wrapper=\"\"><div data-animate-value=\"doc\" data-card-id=\"w37h9jxz7slre3u\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><div class=\"card-body css-svprfo\" data-card-body=\"w37h9jxz7slre3u\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"2114\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1jw19ud\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"2115\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Qualitative vs. Quantitative Data<\/div><\/div><\/div><\/div><div data-pos=\"2150\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Another way to think about data is <mark hex=\"#272525\" STYLE=\"--highlight-color: #272525; color: var(--highlight-color-dark); --link-color: var(--highlight-color-dark); --link-color-hover:var(--highlight-link-color-hover-dark)\" class=\"highlight\"> qualitative (categorical) <\/mark> vs. <mark hex=\"#272525\" STYLE=\"--highlight-color: #272525; color: var(--highlight-color-dark); --link-color: var(--highlight-color-dark); --link-color-hover:var(--highlight-link-color-hover-dark)\" class=\"highlight\"> quantitative (numeric).<\/mark> Qualitative data are descriptive labels (like "red", "excellent", or country names), whereas quantitative data are measurable numbers (like height in cm or sales in dollars).<\/div><\/div><\/div><\/div><div data-pos=\"2418\" class=\"react-renderer node-gridLayout block block-gridLayout\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css z1fkfg\">.css-z1fkfg{display:grid;grid-gap:var(--grid-border);position:relative;grid-template-columns:50% 50%;}<\/style><div class=\"grid-col-controls css-z1fkfg\" data-selection-ring=\"true\"><div class=\"layout-content\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"gridLayout\" style=\"white-space:inherit\"><div data-pos=\"2419\" class=\"react-renderer node-gridCell animatable-on-load\" STYLE=\"white-space: inherit;undefined\"><div class=\"grid-cell\" style=\"white-space:normal;position:relative\" data-selection-ring=\"true\" data-node-view-wrapper=\"\"><div data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"gridCell\" style=\"white-space:inherit\"><div data-pos=\"2420\" class=\"react-renderer node-heading animatable-on-load block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\"><span hex=\"#0e6051\" STYLE=\"--text-color: #0e6051\" class=\"textColor\">Qualitative Data<\/span><\/div><\/div><\/div><\/div><div data-pos=\"2438\" class=\"react-renderer node-paragraph animatable-on-load block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">A car's color, a survey response ("Good", "Average"), etc. are qualitative.<\/div><\/div><\/div><\/div><ul data-pos=\"2515\" class=\"react-renderer node-bullet animatable-on-load block block-bullet\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Descriptive labels<\/div><\/li><\/div><\/ul><ul data-pos=\"2535\" class=\"react-renderer node-bullet animatable-on-load block block-bullet\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Categories and classifications<\/div><\/li><\/div><\/ul><ul data-pos=\"2567\" class=\"react-renderer node-bullet animatable-on-load block block-bullet last-block\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Country names, colors, ratings<\/div><\/li><\/div><\/ul><\/div><\/div><\/div><\/div><div data-pos=\"2600\" class=\"react-renderer node-gridCell animatable-on-load\" STYLE=\"white-space: inherit;undefined\"><div class=\"grid-cell\" style=\"white-space:normal;position:relative\" data-selection-ring=\"true\" data-node-view-wrapper=\"\"><div data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"gridCell\" style=\"white-space:inherit\"><div data-pos=\"2601\" class=\"react-renderer node-heading animatable-on-load block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\"><span hex=\"#ffa900\" STYLE=\"--text-color: #ffa900\" class=\"textColor\">Quantitative Data<\/span><\/div><\/div><\/div><\/div><div data-pos=\"2620\" class=\"react-renderer node-paragraph animatable-on-load block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">A test score (85\/100), temperature (28\u00b0C) and any continuous value are quantitative.<\/div><\/div><\/div><\/div><ul data-pos=\"2706\" class=\"react-renderer node-bullet animatable-on-load block block-bullet\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Measurable numbers<\/div><\/li><\/div><\/ul><ul data-pos=\"2726\" class=\"react-renderer node-bullet animatable-on-load block block-bullet\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Numeric values<\/div><\/li><\/div><\/ul><ul data-pos=\"2742\" class=\"react-renderer node-bullet animatable-on-load block block-bullet last-block\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Height, sales, temperature, scores<\/div><\/li><\/div><\/ul><\/div><\/div><\/div><\/div><\/div><\/div><div contentEditable=\"false\" class=\"add-column css-1yob2lz\"><\/div><\/div><\/div><\/div><div data-pos=\"2780\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Both types matter in analysis \u2013 qualitative data often gets summarized with categories or charts, and quantitative data with statistics or plots.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"2929\" class=\"react-renderer node-card block block-card\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal;min-height:0\" data-node-view-wrapper=\"\"><div data-animate-value=\"doc\" data-card-id=\"clytj8fkukeqqr6\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><div class=\"card-body css-svprfo\" data-card-body=\"clytj8fkukeqqr6\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"2930\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1jw19ud\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"2931\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Data in the Real World: Business, Healthcare, Social Media<\/div><\/div><\/div><\/div><div data-pos=\"2991\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Data powers insights in every field today. A few examples:<\/div><\/div><\/div><\/div><div data-pos=\"3051\" class=\"react-renderer node-smartLayout animatable-on-load-content-parent block block-smartLayout last-block\" STYLE=\"white-space: inherit;undefined\"><div class=\"\" dir=\"ltr\" style=\"white-space:normal;position:relative;display:grid;grid-template-columns:100%\" data-node-view-wrapper=\"\"><div data-selection-ring=\"true\" class=\"themed-shape-outside-text css-7o6zho\"><div data-node-view-content-outer=\"smartLayout\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"smartLayout\" style=\"white-space:inherit\"><div data-pos=\"3052\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 1;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-1xexl9k\" data-selection-ring=\"true\"><style data-emotion=\"css qkulqr\">.css-qkulqr{cursor:default;position:relative;padding:0px;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;--shape-border-color-override:#ffa900;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;gap:calc(1em * var(--card-font-scale, 1) * var(--zoom-level, 1));height:100%;border-radius:var(--box-border-radius);-webkit-align-items:var(--flex-align);-webkit-box-align:var(--flex-align);-ms-flex-align:var(--flex-align);align-items:var(--flex-align);--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text themed-html-shape-outline styled-grid-cell css-qkulqr\"><style data-emotion=\"css 1aml64\">.css-1aml64{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;line-height:1;position:relative;width:100%;height:3em;cursor:default;--shape-bg-color-override:#ffa900;--shape-border-color-override:#e58f00ff;--shape-text-color:#000;--shape-fill-text-color:#000;--body-color:#000;--heading-color:#000;--link-color:#000;--link-color-inverted:#fff;--link-color-hover:#1a1a1aff;}.css-1aml64 .themed-heading{font-weight:var(--heading-font-weight);font-family:var(--heading-font);color:var(--heading-color);background:unset;-webkit-background-clip:unset;background-clip:unset;width:-webkit-fit-content;width:-moz-fit-content;width:fit-content;max-width:100%;letter-spacing:var(--letter-spacing-heading);text-transform:var(--heading-transform);}<\/style><div contentEditable=\"false\" style=\"border-top-left-radius:calc(var(--box-border-radius) - var(--line-thickness));border-top-right-radius:calc(var(--box-border-radius) - var(--line-thickness));border-bottom-left-radius:0px;border-bottom-right-radius:0px;border-top-width:0px;border-left-width:0px;border-right-width:0px\" class=\"themed-html-shape-background themed-shape-text-over-background css-1aml64\"><style data-emotion=\"css 1k70jcv\">.css-1k70jcv{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;font-size:1.5em;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;}<\/style><div class=\"themed-heading css-1k70jcv\"><style data-emotion=\"css 11ttij2\">.css-11ttij2{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;height:calc(1em * var(--line-height-heading));width:1em;font-size:1em;position:relative;}.css-11ttij2 svg.colorable-icon path{fill:currentColor;}.css-11ttij2 svg.colorable-icon [stroke],.css-11ttij2 svg.colorable-icon [stroke]>*{stroke:currentColor;fill:none;}<\/style><div class=\"image css-11ttij2\" role=\"group\" data-smart-layout-image-drop-target=\"true\">1<\/div><\/div><\/div><style data-emotion=\"css 1ly56ee\">.css-1ly56ee{-webkit-flex:1;-ms-flex:1;flex:1;width:100%;cursor:text;min-width:0px;transform-origin:center top;padding:1em;padding-top:0px;-webkit-padding-end:1em;padding-inline-end:1em;border-radius:var(--box-border-radius);}<\/style><div class=\"css-1ly56ee\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"3053\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Business and Retail<\/div><\/div><\/div><\/div><div data-pos=\"3074\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Companies mine data to make smarter decisions. For instance, Walmart uses historical sales and logistics data to optimize inventory. Their AI-driven system analyzes past sales, online searches, and even weather and demographic data to predict holiday demand. By "leveraging historical data and predictive analytics," Walmart can strategically place products in stores and warehouses and ensure efficient delivery. In short, retail sales data and web traffic data help businesses forecast demand, manage stock, and personalize marketing.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"3613\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 2;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-cpw5g3\" data-selection-ring=\"true\"><div data-grid-item=\"true\" class=\"themed-shape-outside-text themed-html-shape-outline styled-grid-cell css-qkulqr\"><div contentEditable=\"false\" style=\"border-top-left-radius:calc(var(--box-border-radius) - var(--line-thickness));border-top-right-radius:calc(var(--box-border-radius) - var(--line-thickness));border-bottom-left-radius:0px;border-bottom-right-radius:0px;border-top-width:0px;border-left-width:0px;border-right-width:0px\" class=\"themed-html-shape-background themed-shape-text-over-background css-1aml64\"><div class=\"themed-heading css-1k70jcv\"><div class=\"image css-11ttij2\" role=\"group\" data-smart-layout-image-drop-target=\"true\">2<\/div><\/div><\/div><div class=\"css-1ly56ee\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"3614\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Healthcare<\/div><\/div><\/div><\/div><div data-pos=\"3626\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Patient data \u2013 from medical records to wearables \u2013 is used to improve care. Hospitals use analytics to <b>forecast patient demand<\/b> and manage staffing and resources. By analyzing clinical data and trends, healthcare providers can predict disease outbreaks or identify high-risk patients (enabling early intervention). For example, data models can flag which patients are most likely to develop chronic conditions so doctors can adjust care plans. In essence, analyzing medical and operational data leads to better outcomes and efficiency in patient care.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"4179\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 3;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-16fgfqz\" data-selection-ring=\"true\"><div data-grid-item=\"true\" class=\"themed-shape-outside-text themed-html-shape-outline styled-grid-cell css-qkulqr\"><div contentEditable=\"false\" style=\"border-top-left-radius:calc(var(--box-border-radius) - var(--line-thickness));border-top-right-radius:calc(var(--box-border-radius) - var(--line-thickness));border-bottom-left-radius:0px;border-bottom-right-radius:0px;border-top-width:0px;border-left-width:0px;border-right-width:0px\" class=\"themed-html-shape-background themed-shape-text-over-background css-1aml64\"><div class=\"themed-heading css-1k70jcv\"><div class=\"image css-11ttij2\" role=\"group\" data-smart-layout-image-drop-target=\"true\">3<\/div><\/div><\/div><div class=\"css-1ly56ee\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"4180\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Social Media and Tech<\/div><\/div><\/div><\/div><div data-pos=\"4203\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Social platforms live on data from user activity. Every like, share, comment or click is data that algorithms use to personalize content. Social media algorithms "control content visibility, sequence and recommendations based on user data like actions, behaviors and interests". If you interact with certain topics (say, basketball or cooking), the platform will show you more of that content. This data-driven personalization keeps users engaged and drives advertising targeting. In sum, social apps turn massive logs of user interactions into recommendations, feeds, and ad targeting through data analysis.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"4817\" class=\"react-renderer node-card block block-card\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal;min-height:0\" data-node-view-wrapper=\"\"><div data-animate-value=\"doc\" data-card-id=\"bz9yd3msaztw2ws\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><div class=\"card-body css-svprfo\" data-card-body=\"bz9yd3msaztw2ws\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"4818\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1jw19ud\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"4819\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Business Analytics in Action: The Walmart Example<\/div><\/div><\/div><\/div><div data-pos=\"4870\" class=\"react-renderer node-blockquote animatable-on-load animatable-on-load-annotatable block block-blockquote\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-selection-ring=\"padded\" dir=\"ltr\" class=\"css-79elbk\"><blockquote as=\"blockquote\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"blockquote\" style=\"white-space:inherit\"><div data-pos=\"4871\" class=\"react-renderer node-paragraph animatable-on-load block block-paragraph first-block last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">"Leveraging historical data and predictive analytics," Walmart can strategically place products in stores and warehouses and ensure efficient delivery.<\/div><\/div><\/div><\/div><\/div><\/blockquote><div class=\"css-1az8gwb\"><\/div><\/div><\/div><\/div><div data-pos=\"5025\" class=\"react-renderer node-smartLayout animatable-on-load-content-parent block block-smartLayout last-block\" STYLE=\"white-space: inherit;undefined\"><div class=\"\" dir=\"ltr\" style=\"white-space:normal;position:relative;display:grid;grid-template-columns:100%\" data-node-view-wrapper=\"\"><style data-emotion=\"css rew1hi\">.css-rew1hi{display:grid;grid-row-gap:0em;grid-column-gap:0em;grid-template-columns:repeat(12, minmax(0, 1fr));cursor:default;}<\/style><div data-selection-ring=\"true\" class=\"themed-shape-outside-text css-rew1hi\"><div data-node-view-content-outer=\"smartLayout\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"smartLayout\" style=\"white-space:inherit\"><div data-pos=\"5026\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 1;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self:flex-start;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal grid-item-cell-style-none css-1xexl9k\" data-selection-ring=\"true\"><style data-emotion=\"css 19gjcbe\">.css-19gjcbe{cursor:default;position:relative;padding:0px;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;--shape-border-color-override:#0e6051;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;gap:calc(1em * var(--card-font-scale, 1) * var(--zoom-level, 1));height:100%;border-radius:var(--box-border-radius);text-align:left;-webkit-align-items:flex-start;-webkit-box-align:flex-start;-ms-flex-align:flex-start;align-items:flex-start;--flex-align:flex-start;--descendant-align-self:flex-start;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-19gjcbe\"><style data-emotion=\"css 11ppycb\">.css-11ppycb{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;line-height:1;position:relative;width:100%;height:4em;--shape-bg-color-override:#0e6051;--shape-border-color-override:#27796aff;--shape-text-color:#fff;--shape-fill-text-color:#fff;--body-color:#fff;--heading-color:#fff;--link-color:#fff;--link-color-inverted:#000;--link-color-hover:#e6e6e6ff;text-align:center;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;--flex-align:center;}.css-11ppycb .themed-heading{font-weight:var(--heading-font-weight);font-family:var(--heading-font);color:var(--heading-color);background:unset;-webkit-background-clip:unset;background-clip:unset;width:-webkit-fit-content;width:-moz-fit-content;width:fit-content;max-width:100%;letter-spacing:var(--letter-spacing-heading);text-transform:var(--heading-transform);}<\/style><div contentEditable=\"false\" data-export-as-image=\"true\" class=\"themed-shape-text-over-background css-11ppycb\"><style data-emotion=\"css 1b6tcxl\">.css-1b6tcxl{position:absolute;inset:0px;width:100%;overflow:visible;cursor:default;}<\/style><svg data-testid=\"arrow-svg\" class=\"css-1b6tcxl\"><path d=\"\n M 1 0\n L 1 0\n L 1 0\n L 0 0\n L 0 0\n L 0 0 Z\" class=\"themed-svg-shape-background css-0\"><\/path><\/svg><style data-emotion=\"css 1bzgy1u\">.css-1bzgy1u{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;font-size:1.5em;position:absolute;margin-top:0.5em;margin-bottom:0.5em;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;}<\/style><div class=\"themed-heading css-1bzgy1u\"><div class=\"image css-11ttij2\" role=\"group\" data-smart-layout-image-drop-target=\"true\"><style data-emotion=\"css 1230m0r\">.css-1230m0r{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;object-fit:contain;}.css-1230m0r svg{width:100%;aspect-ratio:1\/1;height:unset;}<\/style><div class=\"css-1230m0r\"><\/div><\/div><\/div><\/div><style data-emotion=\"css 23so4n\">.css-23so4n{-webkit-flex:1;-ms-flex:1;flex:1;width:100%;cursor:text;min-width:0px;transform-origin:center top;padding:1em;padding-top:0px;}<\/style><div class=\"css-23so4n\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"5027\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Historical Sales Data<\/div><\/div><\/div><\/div><div data-pos=\"5050\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Past sales patterns and trends<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"5083\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 2;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self:flex-start;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal grid-item-cell-style-none css-cpw5g3\" data-selection-ring=\"true\"><style data-emotion=\"css 1vaqf4u\">.css-1vaqf4u{cursor:default;position:relative;padding:0px;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;--shape-border-color-override:#5CC97B;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;gap:calc(1em * var(--card-font-scale, 1) * var(--zoom-level, 1));height:100%;border-radius:var(--box-border-radius);text-align:left;-webkit-align-items:flex-start;-webkit-box-align:flex-start;-ms-flex-align:flex-start;align-items:flex-start;--flex-align:flex-start;--descendant-align-self:flex-start;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-1vaqf4u\"><style data-emotion=\"css ydtquk\">.css-ydtquk{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;line-height:1;position:relative;width:100%;height:4em;--shape-bg-color-override:#5CC97B;--shape-border-color-override:#42af61ff;--shape-text-color:#000;--shape-fill-text-color:#000;--body-color:#000;--heading-color:#000;--link-color:#000;--link-color-inverted:#fff;--link-color-hover:#1a1a1aff;text-align:center;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;--flex-align:center;}.css-ydtquk .themed-heading{font-weight:var(--heading-font-weight);font-family:var(--heading-font);color:var(--heading-color);background:unset;-webkit-background-clip:unset;background-clip:unset;width:-webkit-fit-content;width:-moz-fit-content;width:fit-content;max-width:100%;letter-spacing:var(--letter-spacing-heading);text-transform:var(--heading-transform);}<\/style><div contentEditable=\"false\" data-export-as-image=\"true\" class=\"themed-shape-text-over-background css-ydtquk\"><svg data-testid=\"arrow-svg\" class=\"css-1b6tcxl\"><path d=\"\n M 1 0\n L 1 0\n L 1 0\n L 0 0\n L 0 0\n L 0 0 Z\" class=\"themed-svg-shape-background css-0\"><\/path><\/svg><div class=\"themed-heading css-1bzgy1u\"><div class=\"image css-11ttij2\" role=\"group\" data-smart-layout-image-drop-target=\"true\"><div class=\"css-1230m0r\"><\/div><\/div><\/div><\/div><div class=\"css-23so4n\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"5084\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Online Searches<\/div><\/div><\/div><\/div><div data-pos=\"5101\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Customer interest signals<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"5129\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 3;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self:flex-start;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal grid-item-cell-style-none css-16fgfqz\" data-selection-ring=\"true\"><style data-emotion=\"css 19vv2ge\">.css-19vv2ge{cursor:default;position:relative;padding:0px;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;--shape-border-color-override:#204C8E;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;gap:calc(1em * var(--card-font-scale, 1) * var(--zoom-level, 1));height:100%;border-radius:var(--box-border-radius);text-align:left;-webkit-align-items:flex-start;-webkit-box-align:flex-start;-ms-flex-align:flex-start;align-items:flex-start;--flex-align:flex-start;--descendant-align-self:flex-start;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-19vv2ge\"><style data-emotion=\"css j0ds63\">.css-j0ds63{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;line-height:1;position:relative;width:100%;height:4em;--shape-bg-color-override:#204C8E;--shape-border-color-override:#3965a7ff;--shape-text-color:#fff;--shape-fill-text-color:#fff;--body-color:#fff;--heading-color:#fff;--link-color:#fff;--link-color-inverted:#000;--link-color-hover:#e6e6e6ff;text-align:center;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;--flex-align:center;}.css-j0ds63 .themed-heading{font-weight:var(--heading-font-weight);font-family:var(--heading-font);color:var(--heading-color);background:unset;-webkit-background-clip:unset;background-clip:unset;width:-webkit-fit-content;width:-moz-fit-content;width:fit-content;max-width:100%;letter-spacing:var(--letter-spacing-heading);text-transform:var(--heading-transform);}<\/style><div contentEditable=\"false\" data-export-as-image=\"true\" class=\"themed-shape-text-over-background css-j0ds63\"><svg data-testid=\"arrow-svg\" class=\"css-1b6tcxl\"><path d=\"\n M 1 0\n L 1 0\n L 1 0\n L 0 0\n L 0 0\n L 0 0 Z\" class=\"themed-svg-shape-background css-0\"><\/path><\/svg><div class=\"themed-heading css-1bzgy1u\"><div class=\"image css-11ttij2\" role=\"group\" data-smart-layout-image-drop-target=\"true\"><div class=\"css-1230m0r\"><\/div><\/div><\/div><\/div><div class=\"css-23so4n\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"5130\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Weather & Demographics<\/div><\/div><\/div><\/div><div data-pos=\"5154\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">External factors analysis<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"5182\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 4;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self:flex-start;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><style data-emotion=\"css 1jr302m\">.css-1jr302m{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;height:100%;position:relative;grid-column:span var(--grid-undefined-item-3-resize-flow, 6);}<\/style><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal grid-item-cell-style-none css-1jr302m\" data-selection-ring=\"true\"><style data-emotion=\"css 1i8o6mg\">.css-1i8o6mg{cursor:default;position:relative;padding:0px;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;--shape-border-color-override:#5E98F1;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;gap:calc(1em * var(--card-font-scale, 1) * var(--zoom-level, 1));height:100%;border-radius:var(--box-border-radius);text-align:left;-webkit-align-items:flex-start;-webkit-box-align:flex-start;-ms-flex-align:flex-start;align-items:flex-start;--flex-align:flex-start;--descendant-align-self:flex-start;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-1i8o6mg\"><style data-emotion=\"css 1si5anx\">.css-1si5anx{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;line-height:1;position:relative;width:100%;height:4em;--shape-bg-color-override:#5E98F1;--shape-border-color-override:#447ed7ff;--shape-text-color:#000;--shape-fill-text-color:#000;--body-color:#000;--heading-color:#000;--link-color:#000;--link-color-inverted:#fff;--link-color-hover:#1a1a1aff;text-align:center;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;--flex-align:center;}.css-1si5anx .themed-heading{font-weight:var(--heading-font-weight);font-family:var(--heading-font);color:var(--heading-color);background:unset;-webkit-background-clip:unset;background-clip:unset;width:-webkit-fit-content;width:-moz-fit-content;width:fit-content;max-width:100%;letter-spacing:var(--letter-spacing-heading);text-transform:var(--heading-transform);}<\/style><div contentEditable=\"false\" data-export-as-image=\"true\" class=\"themed-shape-text-over-background css-1si5anx\"><svg data-testid=\"arrow-svg\" class=\"css-1b6tcxl\"><path d=\"\n M 1 0\n L 1 0\n L 1 0\n L 0 0\n L 0 0\n L 0 0 Z\" class=\"themed-svg-shape-background css-0\"><\/path><\/svg><div class=\"themed-heading css-1bzgy1u\"><div class=\"image css-11ttij2\" role=\"group\" data-smart-layout-image-drop-target=\"true\"><div class=\"css-1230m0r\"><\/div><\/div><\/div><\/div><div class=\"css-23so4n\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"5183\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Demand Prediction<\/div><\/div><\/div><\/div><div data-pos=\"5202\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Optimized inventory placement<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"5237\" class=\"react-renderer node-card block block-card\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal;min-height:0\" data-node-view-wrapper=\"\"><div data-animate-value=\"doc\" data-card-id=\"tqxvu0n31h7lkof\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><div class=\"card-body css-svprfo\" data-card-body=\"tqxvu0n31h7lkof\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"5238\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1jw19ud\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"5239\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">A Surprising Insight: Dark Data and Big Data Growth<\/div><\/div><\/div><\/div><div data-pos=\"5292\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Beyond these basics, there are some hidden corners of data that even tech-savvy people find interesting:<\/div><\/div><\/div><\/div><div data-pos=\"5398\" class=\"react-renderer node-smartLayout animatable-on-load-content-parent block block-smartLayout last-block\" STYLE=\"white-space: inherit;undefined\"><div class=\"\" dir=\"ltr\" style=\"white-space:normal;position:relative;display:grid;grid-template-columns:100%\" data-node-view-wrapper=\"\"><style data-emotion=\"css luv9ey\">.css-luv9ey{display:grid;grid-row-gap:calc(2em * var(--card-font-scale, 1) * var(--zoom-level, 1));grid-column-gap:calc(1.25em * var(--card-font-scale, 1) * var(--zoom-level, 1));grid-template-columns:repeat(12, minmax(0, 1fr));cursor:default;}<\/style><div data-selection-ring=\"true\" class=\"themed-shape-outside-text css-luv9ey\"><div data-node-view-content-outer=\"smartLayout\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"smartLayout\" style=\"white-space:inherit\"><div data-pos=\"5399\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 1;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self:center;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal grid-item-cell-style-none css-1xexl9k\" data-selection-ring=\"true\"><style data-emotion=\"css 15ani5q\">.css-15ani5q{cursor:default;position:relative;padding:0px;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;gap:calc(0.75em * var(--card-font-scale, 1) * var(--zoom-level, 1));display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;height:100%;--shape-border-color-override:#000000;text-align:center;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;--flex-align:center;--descendant-align-self:center;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end;}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-15ani5q\"><style data-emotion=\"css 1otisfr\">.css-1otisfr{width:calc(100% * var(--media-scale));}<\/style><div class=\"css-1otisfr\"><style data-emotion=\"css 1rgn6fo\">.css-1rgn6fo{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;width:100%;position:relative;padding-top:0.5em;padding-bottom:0.5em;font-size:1em;--heading-color:#000000;}.css-1rgn6fo .themed-heading{font-weight:var(--heading-font-weight);font-family:var(--heading-font);color:var(--heading-color);background:unset;-webkit-background-clip:unset;background-clip:unset;width:-webkit-fit-content;width:-moz-fit-content;width:fit-content;max-width:100%;letter-spacing:var(--letter-spacing-heading);text-transform:var(--heading-transform);}<\/style><div contentEditable=\"false\" class=\"css-1rgn6fo\"><style data-emotion=\"css 9mzv1p\">.css-9mzv1p{font-size:3.3em;line-height:1;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;cursor:text;text-align:center;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;--flex-align:center;}<\/style><div class=\"chakra-editable themed-heading css-9mzv1p\" style=\"width:100%\"><style data-emotion=\"css 9zhibw\">.css-9zhibw{cursor:text;display:-webkit-box;font-size:inherit;font-weight:inherit;text-align:inherit;background:var(--chakra-colors-transparent);border-radius:var(--chakra-radii-md);transition-property:var(--chakra-transition-property-common);transition-duration:var(--chakra-transition-duration-normal);width:100%;height:1em;padding-top:0px;padding-bottom:0px;overflow:hidden;text-overflow:ellipsis;-webkit-box-orient:vertical;-webkit-line-clamp:var(--chakra-line-clamp);--chakra-line-clamp:1;-webkit-user-select:none;-moz-user-select:none;-ms-user-select:none;user-select:none;line-height:1;}<\/style><span aria-disabled=\"true\" class=\"chakra-editable__preview css-9zhibw\">55%<\/span><style data-emotion=\"css n8jqe1\">.css-n8jqe1{outline:2px solid transparent;outline-offset:2px;font-size:inherit;font-weight:inherit;text-align:inherit;background:var(--chakra-colors-transparent);border-radius:var(--chakra-radii-md);transition-property:var(--chakra-transition-property-common);transition-duration:var(--chakra-transition-duration-normal);width:100%;margin-top:calc(var(--chakra-space-1) * -1);margin-bottom:calc(var(--chakra-space-1) * -1);padding-top:var(--chakra-space-1);padding-bottom:var(--chakra-space-1);line-height:1;}.css-n8jqe1:focus-visible,.css-n8jqe1[data-focus-visible]{box-shadow:var(--chakra-shadows-outline);}.css-n8jqe1::-webkit-input-placeholder{opacity:0.6;}.css-n8jqe1::-moz-placeholder{opacity:0.6;}.css-n8jqe1:-ms-input-placeholder{opacity:0.6;}.css-n8jqe1::placeholder,.css-n8jqe1[data-placeholder]{opacity:0.6;}<\/style><input hidden=\"\" placeholder=\"\u2014\" disabled=\"\" aria-disabled=\"true\" class=\"chakra-editable__input css-n8jqe1\" value=\"55%\"\/><\/div><\/div><\/div><style data-emotion=\"css fitrlp\">.css-fitrlp{min-width:100%;max-width:100%;-webkit-flex:1;-ms-flex:1;flex:1;cursor:text;--shape-border-color-override:#000000;}<\/style><div data-content-empty=\"false\" class=\"css-fitrlp\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"5400\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Dark Data<\/div><\/div><\/div><\/div><div data-pos=\"5411\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Surprisingly, organizations collect far more data than they actually use. A Splunk survey found <b>55% of an organization's data is "dark"<\/b> \u2013 meaning it's stored but never analyzed. This could be old logs, untagged videos, or unexamined sensor streams. In practice, that means a company might only be leveraging 45% of its information! The idea of dark data highlights that <em>collecting<\/em> data isn't enough; knowing what you have and how to analyze it is critical.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"5870\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 2;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self:center;--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal grid-item-cell-style-none css-cpw5g3\" data-selection-ring=\"true\"><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-15ani5q\"><div class=\"css-1otisfr\"><div contentEditable=\"false\" class=\"css-1rgn6fo\"><div class=\"chakra-editable themed-heading css-9mzv1p\" style=\"width:100%\"><span aria-disabled=\"true\" class=\"chakra-editable__preview css-9zhibw\">175<\/span><input hidden=\"\" placeholder=\"\u2014\" disabled=\"\" aria-disabled=\"true\" class=\"chakra-editable__input css-n8jqe1\" value=\"175\"\/><\/div><\/div><\/div><div data-content-empty=\"false\" class=\"css-fitrlp\"><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"5871\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Zettabytes by 2025<\/div><\/div><\/div><\/div><div data-pos=\"5891\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">We're living in the era of "big data". IDC projects that by 2025 the world will have about <b>175 zettabytes<\/b> of data (that's 175 trillion gigabytes). To put it in perspective, storing that much data is like millions of times all the books in libraries, but in digital form. Remember, all of it boils down to bits (0s and 1s) in computers. This staggering volume matters for things like cloud storage, privacy, and how we mine data effectively.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"6337\" class=\"react-renderer node-card block block-card\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal;min-height:0\" data-node-view-wrapper=\"\"><div data-animate-value=\"doc\" data-card-id=\"rqk68dj66vytgvq\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><div class=\"card-body css-svprfo\" data-card-body=\"rqk68dj66vytgvq\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"6338\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1jw19ud\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"6339\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Getting Started: Build Your Data Literacy<\/div><\/div><\/div><\/div><div data-pos=\"6382\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">If you're new to data, the best way to learn is by <b>playing with data yourself<\/b>. Try using common tools (even a spreadsheet or free R\/Python libraries) to explore a simple dataset.<\/div><\/div><\/div><\/div><div data-pos=\"6562\" class=\"react-renderer node-smartLayout animatable-on-load-content-parent block block-smartLayout\" STYLE=\"white-space: inherit;undefined\"><div class=\"\" dir=\"ltr\" style=\"white-space:normal;position:relative;display:grid;grid-template-columns:100%\" data-node-view-wrapper=\"\"><div data-selection-ring=\"true\" class=\"themed-shape-outside-text css-7o6zho\"><div data-node-view-content-outer=\"smartLayout\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"smartLayout\" style=\"white-space:inherit\"><div data-pos=\"6563\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 1;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-1xexl9k\" data-selection-ring=\"true\"><style data-emotion=\"css 1yb9qhb\">.css-1yb9qhb{cursor:default;position:relative;padding:0px;-webkit-flex:1;-ms-flex:1;flex:1;min-width:0px;text-align:start;margin-bottom:0.75em;border-radius:0px;border-width:0;}<\/style><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-1yb9qhb\"><style data-emotion=\"css 1n8cxcg\">.css-1n8cxcg{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;opacity:1;cursor:default;}<\/style><div class=\"themed-shape-outside-text css-1n8cxcg\" contentEditable=\"false\"><style data-emotion=\"css 145n145\">.css-145n145{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;margin-bottom:0.25em;}<\/style><div class=\"themed-heading css-145n145\"><style data-emotion=\"css 1qwoox3\">.css-1qwoox3{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;height:calc(1em * var(--line-height-heading));width:1em;font-size:1em;font-weight:var(--chakra-fontWeights-light);text-align:left;position:relative;}.css-1qwoox3 svg.colorable-icon path{fill:currentColor;}.css-1qwoox3 svg.colorable-icon [stroke],.css-1qwoox3 svg.colorable-icon [stroke]>*{stroke:currentColor;fill:none;}<\/style><div class=\"image css-1qwoox3\" role=\"group\" data-smart-layout-image-drop-target=\"true\">01<\/div><\/div><\/div><style data-emotion=\"css 1swuip2\">.css-1swuip2{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;position:relative;top:calc(var(--line-thickness) * -1);margin-top:0.2em;margin-bottom:0.5em;opacity:1;height:calc(var(--line-thickness) * 1);border-radius:0px;}<\/style><div class=\"themed-html-shape-fill css-1swuip2\" contentEditable=\"false\"><\/div><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"6564\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Choose Your Tools<\/div><\/div><\/div><\/div><div data-pos=\"6583\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">There are plenty of beginner-friendly analytics tools: Excel or Google Sheets for starters, and free options like Python's pandas, R, or visualization platforms like Tableau Public.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"6767\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 2;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-cpw5g3\" data-selection-ring=\"true\"><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-1yb9qhb\"><div class=\"themed-shape-outside-text css-1n8cxcg\" contentEditable=\"false\"><div class=\"themed-heading css-145n145\"><div class=\"image css-1qwoox3\" role=\"group\" data-smart-layout-image-drop-target=\"true\">02<\/div><\/div><\/div><div class=\"themed-html-shape-fill css-1swuip2\" contentEditable=\"false\"><\/div><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"6768\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Develop Data Literacy<\/div><\/div><\/div><\/div><div data-pos=\"6791\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">I encourage you to take an interest in <b>data literacy<\/b> \u2013 that means understanding how data is collected, cleaned, and interpreted. Even basic skills (like making charts or writing a bit of SQL) can open your eyes to the power of data.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"7026\" class=\"react-renderer node-smartLayoutCell animatable-on-load-content-child\" STYLE=\"white-space: inherit;--animate-index: 3;\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-spotlight-parent=\"true\" class=\" css-1doss8g\" style=\"--descendant-align-self-left:flex-start;--descendant-align-self-center:center;--descendant-align-self-right:flex-end\"><div data-content-reference=\"true\" class=\"grid-item grid-item-horizontal css-16fgfqz\" data-selection-ring=\"true\"><div data-grid-item=\"true\" class=\"themed-shape-outside-text styled-grid-cell css-1yb9qhb\"><div class=\"themed-shape-outside-text css-1n8cxcg\" contentEditable=\"false\"><div class=\"themed-heading css-145n145\"><div class=\"image css-1qwoox3\" role=\"group\" data-smart-layout-image-drop-target=\"true\">03<\/div><\/div><\/div><div class=\"themed-html-shape-fill css-1swuip2\" contentEditable=\"false\"><\/div><div style=\"white-space:pre-wrap;max-width:100%;word-break:break-word\" data-node-view-content=\"\"><div data-node-view-content-inner=\"smartLayoutCell\" style=\"white-space:inherit\"><div data-pos=\"7027\" class=\"react-renderer node-heading block block-heading first-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"4\" data-placeholder=\"Heading 4\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\">Practice Makes Perfect<\/div><\/div><\/div><\/div><div data-pos=\"7051\" class=\"react-renderer node-paragraph block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">In today's world, data skills are as useful as knowing how to read or write.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"7131\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\"><span hex=\"#1F7135\" STYLE=\"--text-color: #1F7135\" class=\"textColor\"><span data-pos=\"7132\" class=\"react-renderer node-link\" STYLE=\"white-space: inherit;undefined\"><span as=\"span\" data-node-view-wrapper=\"\" style=\"white-space:normal\"><a class=\"chakra-text link css-0\" rel=\"noopener nofollow\" href=\"https:\/\/dataacademy.hotmart.host\/applied-ai-for-strategic-data-driven-decisioning-prompt-engineering-for-data-analysts\"><b>AI for Data Analysts Course<\/b><\/a><\/span><\/span><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"7162\" class=\"react-renderer node-card block block-card last-block\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal;min-height:0\" data-node-view-wrapper=\"\"><div data-animate-value=\"doc\" data-card-id=\"sys1s3ofqd9a94r\" data-card-scroll-element=\"true\" class=\"card-wrapper card-expanded css-p9xud5\"><div class=\"card-body css-svprfo\" data-card-body=\"sys1s3ofqd9a94r\" data-selection-ring=\"true\" data-guider-highlight=\"card-body\" data-content-reference=\"true\" data-testid=\"card-body\" data-hide-comments=\"false\"><div class=\"card-body-background css-gk749a\" contentEditable=\"false\" data-export-master=\"true\"><\/div><div class=\"card-layout css-tiu1p0\" spellCheck=\"false\"><div class=\"chakra-stack css-15maf5o\" contentEditable=\"false\"><div class=\"css-17xejub\"><\/div><div class=\"css-17xejub\"><\/div><\/div><div dir=\"ltr\" class=\"card-content is-full-width is-borderless\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"card\" style=\"white-space:inherit\"><div data-pos=\"7163\" class=\"react-renderer node-cardLayoutItem\" data-layout-item-id=\"body\" STYLE=\"white-space: inherit;undefined\"><div dir=\"ltr\" as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><div data-content-reference=\"true\" class=\"card-layout-cell-bg css-1jw19ud\" data-selection-ring=\"true\" data-selection-background=\"true\"><div as=\"div\" style=\"white-space:pre-wrap;width:100%\" data-node-view-content=\"\"><div data-node-view-content-inner=\"cardLayoutItem\" style=\"white-space:inherit\"><div data-pos=\"7164\" class=\"react-renderer node-heading animatable-on-load animatable-on-load-annotatable block block-heading first-block first-block-in-card\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;display:flex;flex-direction:column;align-items:var(--flex-align)\" data-node-view-wrapper=\"\"><div dir=\"auto\" level=\"1\" data-placeholder=\"Untitled card\" class=\"heading themed-heading\" style=\"white-space:pre-wrap;min-width:min(100%, 10em);align-self:var(--descendant-align-self, self-start)\" data-node-view-content=\"\"><div data-node-view-content-inner=\"heading\" style=\"white-space:inherit\"><span hex=\"#ffa900\" STYLE=\"--text-color: #ffa900\" class=\"textColor\">Ready to Go From Data to Decisions?<\/span><\/div><\/div><\/div><\/div><div data-pos=\"7201\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">If you want to move beyond theory and actually <b>use data to drive strategic decisions<\/b>, this is where most beginners \u2014 and even experienced analysts \u2014 get stuck. Understanding <em>what data is<\/em> is only the first step. The real leverage comes from knowing <b>how to question data, guide analysis, and turn insights into executive-level decisions<\/b>.<\/div><\/div><\/div><\/div><div data-pos=\"7538\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">That\u2019s exactly why I created <span data-pos=\"7568\" class=\"react-renderer node-link\" STYLE=\"white-space: inherit;undefined\"><span as=\"span\" data-node-view-wrapper=\"\" style=\"white-space:normal\"><a class=\"chakra-text link css-0\" rel=\"noopener nofollow\" href=\"https:\/\/dataacademy.hotmart.host\/applied-ai-for-strategic-data-driven-decisioning-prompt-engineering-for-data-analysts\"><b>Applied AI for Strategic Data-Driven Decisioning<\/b><\/a><\/span><\/span>.<br class=\"node-hardBreak\" data-pos=\"7617\"\/>In this course, I teach how to combine <b>data analytics, prompt engineering, and generative AI<\/b> to accelerate analysis, improve reasoning, and communicate insights clearly \u2014 without needing to be a hardcore programmer.<\/div><\/div><\/div><\/div><div data-pos=\"7834\" class=\"react-renderer node-video animatable-on-load animatable-on-load-annotatable animatable-on-load-atom block block-video\" draggable=\"true\" STYLE=\"white-space: inherit;undefined\"><div as=\"div\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css 11r2iee\">.css-11r2iee{height:100%;width:calc(100% * var(--media-scale));position:relative;overflow:hidden;}<\/style><div class=\"embed-preview css-11r2iee\" data-export-as-image=\"true\" data-export-link=\"https:\/\/www.youtube.com\/watch?v=a2h0nYUvQHU\"><style data-emotion=\"css 1eqtx41\">.css-1eqtx41{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;background-color:var(--chakra-colors-blackAlpha-200);position:relative;-webkit-transition:background-color .2s;transition:background-color .2s;}<\/style><div class=\"css-1eqtx41\"><style data-emotion=\"css 14gg1tl\">.css-14gg1tl{position:static;opacity:0;height:0px;padding-bottom:56.25%;-webkit-transition:opacity .2s;transition:opacity .2s;}<\/style><div data-content-reference=\"true\" data-drag-handle=\"true\" class=\"css-14gg1tl\"><style data-emotion=\"css k4sm2a\">.css-k4sm2a{position:absolute;inset:0px;z-index:1;pointer-events:none;cursor:default;}<\/style><div class=\"css-k4sm2a\"><\/div><style data-emotion=\"css eorjuq\">.css-eorjuq{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;width:100%;height:100%;background:none;border-radius:var(--box-border-radius);overflow:hidden;position:absolute;inset:0px;}<\/style><div data-content-reference=\"true\" data-selection-ring=\"inside\" data-selection-background=\"true\" class=\"video-player css-eorjuq\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/a2h0nYUvQHU?rel=0\" frameBorder=\"0\" width=\"100%\" height=\"100%\" allow=\"encrypted-media; camera; microphone\" allowFullScreen=\"\" title=\"Embedded app\" sandbox=\"allow-forms allow-scripts allow-same-origin allow-modals allow-pointer-lock \" scrolling=\"no\" style=\"flex:1\"><\/iframe><\/div><\/div><style data-emotion=\"css 1v5yhc0 animation-b7n1on\">.css-1v5yhc0{display:inline-block;border-color:currentColor;border-style:solid;border-radius:99999px;border-width:2px;border-bottom-color:var(--chakra-colors-transparent);border-left-color:var(--chakra-colors-transparent);-webkit-animation:animation-b7n1on 0.45s linear infinite;animation:animation-b7n1on 0.45s linear infinite;width:var(--spinner-size);height:var(--spinner-size);--spinner-size:var(--chakra-sizes-6);position:absolute;top:50%;left:50%;}@-webkit-keyframes animation-b7n1on{0%{-webkit-transform:rotate(0deg);-moz-transform:rotate(0deg);-ms-transform:rotate(0deg);transform:rotate(0deg);}100%{-webkit-transform:rotate(360deg);-moz-transform:rotate(360deg);-ms-transform:rotate(360deg);transform:rotate(360deg);}}@keyframes animation-b7n1on{0%{-webkit-transform:rotate(0deg);-moz-transform:rotate(0deg);-ms-transform:rotate(0deg);transform:rotate(0deg);}100%{-webkit-transform:rotate(360deg);-moz-transform:rotate(360deg);-ms-transform:rotate(360deg);transform:rotate(360deg);}}<\/style><div class=\"chakra-spinner css-1v5yhc0\"><style data-emotion=\"css 8b45rq\">.css-8b45rq{border:0px;clip:rect(0, 0, 0, 0);width:1px;height:1px;margin:-1px;padding:0px;overflow:hidden;white-space:nowrap;position:absolute;}<\/style><span class=\"css-8b45rq\">Loading…<\/span><\/div><\/div><\/div><span><\/span><\/div><\/div><div data-pos=\"7835\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">You\u2019ll learn how to:<\/div><\/div><\/div><\/div><ul data-pos=\"7857\" class=\"react-renderer node-bullet animatable-on-load animatable-on-load-annotatable block block-bullet\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Use AI as a <b>thinking partner<\/b> for data analysis, not just a code generator<\/div><\/li><\/div><\/ul><ul data-pos=\"7932\" class=\"react-renderer node-bullet animatable-on-load animatable-on-load-annotatable block block-bullet\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Apply prompt engineering to SQL, Python, data exploration, and validation<\/div><\/li><\/div><\/ul><ul data-pos=\"8007\" class=\"react-renderer node-bullet animatable-on-load animatable-on-load-annotatable block block-bullet\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Transform raw data into <b>strategic narratives<\/b> executives actually understand<\/div><\/li><\/div><\/ul><ul data-pos=\"8084\" class=\"react-renderer node-bullet animatable-on-load animatable-on-load-annotatable block block-bullet\" indent=\"0\" STYLE=\"white-space: inherit;undefined\"><div dir=\"auto\" style=\"white-space:normal\" data-node-view-wrapper=\"\"><li as=\"li\" data-testid=\"bullet-list-item\" data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"bullet\" style=\"white-space:inherit\">Make better, faster decisions using AI-augmented analytical workflows<\/div><\/li><\/div><\/ul><div data-pos=\"8155\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">If you\u2019re starting your journey in data \u2014 or if you already work with data and want to stand out \u2014 this course was designed to give you <b>practical, real-world skills<\/b> you can apply immediately.<\/div><\/div><\/div><\/div><div data-pos=\"8348\" class=\"react-renderer node-paragraph block block-paragraph\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"ltr\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\"><\/div><\/div><\/div><\/div><div data-pos=\"8350\" class=\"react-renderer node-buttonGroup animatable-on-load-as-block block block-buttonGroup\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal\" data-node-view-wrapper=\"\"><style data-emotion=\"css 1uxa0lr\">.css-1uxa0lr{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:row;-ms-flex-direction:row;flex-direction:row;-webkit-box-pack:var(--flex-align);-ms-flex-pack:var(--flex-align);-webkit-justify-content:var(--flex-align);justify-content:var(--flex-align);width:100%;border-radius:var(--box-border-radius);gap:0.5em;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;--button-width:auto;}.css-1uxa0lr >[data-node-view-content]{display:contents;}.css-1uxa0lr >[data-node-view-content] >[data-node-view-content-inner]{display:contents;}.css-1uxa0lr .node-button{width:var(--button-width);}.css-1uxa0lr .node-button .button{width:100%;}.css-1uxa0lr:hover .add-button,.css-1uxa0lr[data-hover] .add-button{opacity:1;}<\/style><div dir=\"auto\" data-selection-ring=\"padded\" class=\"css-1uxa0lr\"><div data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"buttonGroup\" style=\"white-space:inherit\"><div data-pos=\"8351\" class=\"react-renderer node-button\" STYLE=\"white-space: inherit;undefined\"><div data-node-view-wrapper=\"\" style=\"white-space:normal\"><style data-emotion=\"css 11eu7i7\">.css-11eu7i7{-webkit-appearance:none;-moz-appearance:none;-ms-appearance:none;appearance:none;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;white-space:nowrap;vertical-align:middle;border-radius:inherit;font-weight:600;transition-duration:var(--chakra-transition-duration-normal);color:inherit;font-family:inherit;background:none;margin:0px;padding:0px;background-color:inherit;cursor:pointer;-webkit-user-select:none;-moz-user-select:none;-ms-user-select:none;user-select:none;display:-webkit-inline-box;display:-webkit-inline-flex;display:-ms-inline-flexbox;display:inline-flex;position:relative;min-width:min(100%, 12em);max-width:100%;font-size:1em;padding-top:0.5em;padding-bottom:0.5em;min-height:2.75em;width:var(--button-width);height:auto;-webkit-padding-start:1em;padding-inline-start:1em;-webkit-padding-end:1em;padding-inline-end:1em;transition-property:none;line-height:var(--line-height-body);}.css-11eu7i7:focus-visible,.css-11eu7i7[data-focus-visible]{box-shadow:var(--chakra-shadows-outline);}.css-11eu7i7:disabled,.css-11eu7i7[disabled],.css-11eu7i7[aria-disabled=true],.css-11eu7i7[data-disabled]{opacity:0.4;cursor:not-allowed;box-shadow:var(--chakra-shadows-none);}.css-11eu7i7:hover,.css-11eu7i7[data-hover]{-webkit-text-decoration:none;text-decoration:none;}@media print{.css-11eu7i7{width:auto;}}<\/style><style data-emotion=\"css 1n705t\">.css-1n705t{transition-property:var(--chakra-transition-property-common);transition-duration:var(--chakra-transition-duration-fast);transition-timing-function:var(--chakra-transition-easing-ease-out);cursor:pointer;-webkit-text-decoration:none;text-decoration:none;outline:2px solid transparent;outline-offset:2px;color:inherit;-webkit-appearance:none;-moz-appearance:none;-ms-appearance:none;appearance:none;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;white-space:nowrap;vertical-align:middle;border-radius:inherit;font-weight:600;transition-duration:var(--chakra-transition-duration-normal);color:inherit;font-family:inherit;background:none;margin:0px;padding:0px;background-color:inherit;cursor:pointer;-webkit-user-select:none;-moz-user-select:none;-ms-user-select:none;user-select:none;display:-webkit-inline-box;display:-webkit-inline-flex;display:-ms-inline-flexbox;display:inline-flex;position:relative;min-width:min(100%, 12em);max-width:100%;font-size:1em;padding-top:0.5em;padding-bottom:0.5em;min-height:2.75em;width:var(--button-width);height:auto;-webkit-padding-start:1em;padding-inline-start:1em;-webkit-padding-end:1em;padding-inline-end:1em;transition-property:none;line-height:var(--line-height-body);}.css-1n705t:hover,.css-1n705t[data-hover]{-webkit-text-decoration:underline;text-decoration:underline;}.css-1n705t:focus-visible,.css-1n705t[data-focus-visible]{box-shadow:var(--chakra-shadows-outline);}.css-1n705t:focus-visible,.css-1n705t[data-focus-visible]{box-shadow:var(--chakra-shadows-outline);}.css-1n705t:disabled,.css-1n705t[disabled],.css-1n705t[aria-disabled=true],.css-1n705t[data-disabled]{opacity:0.4;cursor:not-allowed;box-shadow:var(--chakra-shadows-none);}.css-1n705t:hover,.css-1n705t[data-hover]{-webkit-text-decoration:none;text-decoration:none;}@media print{.css-1n705t{width:auto;}}<\/style><a class=\"chakra-link chakra-button button themed-heading-no-gradient css-1n705t\" href=\"https:\/\/dataacademy.hotmart.host\/applied-ai-for-strategic-data-driven-decisioning-prompt-engineering-for-data-analysts\" data-variant=\"solid\" style=\"background-color:#F9D933;border-radius:var(--button-border-radius, var(--box-border-radius));font-family:var(--body-font)\" data-export-as-image=\"true\" data-export-link=\"https:\/\/dataacademy.hotmart.host\/applied-ai-for-strategic-data-driven-decisioning-prompt-engineering-for-data-analysts\" data-is-current-page=\"false\"><style data-emotion=\"css tvj5s7\">.css-tvj5s7{overflow:hidden;text-overflow:ellipsis;display:-webkit-box;-webkit-box-orient:vertical;-webkit-line-clamp:var(--chakra-line-clamp);--chakra-line-clamp:1;word-break:break-all;text-align:center;}<\/style><div class=\"chakra-text css-tvj5s7\" style=\"color:#000\"><div data-node-view-content=\"\" style=\"white-space:pre-wrap\"><div data-node-view-content-inner=\"button\" style=\"white-space:inherit\">$90 off. Enroll Now<\/div><\/div><\/div><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div data-pos=\"8373\" class=\"react-renderer node-paragraph animatable-on-load animatable-on-load-annotatable block block-paragraph last-block\" STYLE=\"white-space: inherit;undefined\"><div style=\"white-space:normal;position:relative\" data-node-view-wrapper=\"\"><div dir=\"auto\" style=\"white-space:pre-wrap\" data-node-view-content=\"\"><div data-node-view-content-inner=\"paragraph\" style=\"white-space:inherit\">Data alone doesn\u2019t create value. <b>Decisions do.<\/b><br class=\"node-hardBreak\" data-pos=\"8420\"\/>And the future belongs to professionals who know how to connect the two.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><span><\/span><span id=\"__chakra_env\" hidden=\"\"><\/span> <\/div><script id=\"__NEXT_DATA__\" type=\"application\/json\">{\"props\":{\"pageProps\":{\"docId\":\"mkvrjfsjoe88kon\",\"doc\":{\"id\":\"mkvrjfsjoe88kon\",\"title\":\"What Is Data? 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It doesn't live in a strict table, but it has tags or markers (like JSON or XML files, or emails with headers) that give it some organization. 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A Splunk survey found \"},{\"type\":\"text\",\"text\":\"55% of an organization's data is \\\"dark\\\"\",\"marks\":[{\"type\":\"bold\",\"attrs\":{}}]},{\"type\":\"text\",\"text\":\" \u2013 meaning it's stored but never analyzed. This could be old logs, untagged videos, or unexamined sensor streams. In practice, that means a company might only be leveraging 45% of its information! The idea of dark data highlights that \"},{\"type\":\"text\",\"text\":\"collecting\",\"marks\":[{\"type\":\"italic\",\"attrs\":{}}]},{\"type\":\"text\",\"text\":\" data isn't enough; knowing what you have and how to analyze it is critical.\"}]}]},{\"type\":\"smartLayoutCell\",\"attrs\":{\"id\":\"iiqMq\",\"options\":{\"color\":\"#000000\"},\"label\":\"175\"},\"content\":[{\"type\":\"heading\",\"attrs\":{\"level\":4},\"content\":[{\"type\":\"text\",\"text\":\"Zettabytes by 2025\"}]},{\"type\":\"paragraph\",\"content\":[{\"type\":\"text\",\"text\":\"We're living in the era of \\\"big data\\\". IDC projects that by 2025 the world will have about \"},{\"type\":\"text\",\"text\":\"175 zettabytes\",\"marks\":[{\"type\":\"bold\",\"attrs\":{}}]},{\"type\":\"text\",\"text\":\" of data (that's 175 trillion gigabytes). To put it in perspective, storing that much data is like millions of times all the books in libraries, but in digital form. Remember, all of it boils down to bits (0s and 1s) in computers. This staggering volume matters for things like cloud storage, privacy, and how we mine data effectively.\"}]}]}]}]}]},{\"type\":\"card\",\"attrs\":{\"id\":\"rqk68dj66vytgvq\",\"background\":{\"type\":\"none\"},\"container\":{},\"cardSize\":\"default\",\"layout\":\"blank\",\"cardMarginSettings\":{},\"hidden\":false},\"content\":[{\"type\":\"cardLayoutItem\",\"attrs\":{\"itemId\":\"body\"},\"content\":[{\"type\":\"heading\",\"attrs\":{\"level\":1},\"content\":[{\"type\":\"text\",\"text\":\"Getting Started: Build Your Data Literacy\"}]},{\"type\":\"paragraph\",\"content\":[{\"type\":\"text\",\"text\":\"If you're new to data, the best way to learn is by \"},{\"type\":\"text\",\"text\":\"playing with data yourself\",\"marks\":[{\"type\":\"bold\",\"attrs\":{}}]},{\"type\":\"text\",\"text\":\". Try using common tools (even a spreadsheet or free R\/Python libraries) to explore a simple dataset.\"}]},{\"type\":\"smartLayout\",\"attrs\":{\"variantKey\":\"processSteps\",\"options\":{\"cellSize\":15,\"numbered\":true},\"fullWidthBlock\":false},\"content\":[{\"type\":\"smartLayoutCell\",\"attrs\":{\"id\":\"8dhm8\",\"options\":{}},\"content\":[{\"type\":\"heading\",\"attrs\":{\"level\":4},\"content\":[{\"type\":\"text\",\"text\":\"Choose Your Tools\"}]},{\"type\":\"paragraph\",\"content\":[{\"type\":\"text\",\"text\":\"There are plenty of beginner-friendly analytics tools: Excel or Google Sheets for starters, and free options like Python's pandas, R, or visualization platforms like Tableau Public.\"}]}]},{\"type\":\"smartLayoutCell\",\"attrs\":{\"id\":\"1nh-v\",\"options\":{}},\"content\":[{\"type\":\"heading\",\"attrs\":{\"level\":4},\"content\":[{\"type\":\"text\",\"text\":\"Develop Data Literacy\"}]},{\"type\":\"paragraph\",\"content\":[{\"type\":\"text\",\"text\":\"I encourage you to take an interest in \"},{\"type\":\"text\",\"text\":\"data literacy\",\"marks\":[{\"type\":\"bold\",\"attrs\":{}}]},{\"type\":\"text\",\"text\":\" \u2013 that means understanding how data is collected, cleaned, and interpreted. Even basic skills (like making charts or writing a bit of SQL) can open your eyes to the power of data.\"}]}]},{\"type\":\"smartLayoutCell\",\"attrs\":{\"id\":\"QJpwF\",\"options\":{}},\"content\":[{\"type\":\"heading\",\"attrs\":{\"level\":4},\"content\":[{\"type\":\"text\",\"text\":\"Practice Makes Perfect\"}]},{\"type\":\"paragraph\",\"content\":[{\"type\":\"text\",\"text\":\"In today's world, data skills are as useful as knowing how to read or write.\"}]}]}]},{\"type\":\"paragraph\",\"content\":[{\"type\":\"text\",\"text\":\"AI for Data Analysts Course\",\"marks\":[{\"type\":\"bold\",\"attrs\":{}},{\"type\":\"link\",\"attrs\":{\"href\":\"https:\/\/dataacademy.hotmart.host\/applied-ai-for-strategic-data-driven-decisioning-prompt-engineering-for-data-analysts\",\"source\":\"embed.custom\",\"thumbnail\":{\"src\":\"https:\/\/static-public.pages.hotmart.com\/uploads\/media\/file\/10368123\/thumb_-_hotmart_-_small.png\",\"height\":600,\"width\":1200},\"embed\":null,\"meta\":{\"title\":\"AI for Data Analysts: Strategic Engineering\",\"description\":\"Learn to leverage AI for impactful decision-making and strategic insights in data analytics.\",\"medium\":\"link\",\"icon\":\"https:\/\/static-public.pages.hotmart.com\/uploads\/media\/file\/10368124\/logo-transparente.png\"}}},{\"type\":\"textColor\",\"attrs\":{\"variant\":null,\"hex\":\"#1F7135\"}}]}]}]}]},{\"type\":\"card\",\"attrs\":{\"id\":\"sys1s3ofqd9a94r\",\"background\":{\"type\":\"none\"},\"container\":{},\"cardSize\":\"default\",\"layout\":\"blank\",\"cardMarginSettings\":{},\"hidden\":false},\"content\":[{\"type\":\"cardLayoutItem\",\"attrs\":{\"itemId\":\"body\"},\"content\":[{\"type\":\"heading\",\"attrs\":{\"level\":1},\"content\":[{\"type\":\"text\",\"text\":\"Ready to Go From Data to Decisions?\",\"marks\":[{\"type\":\"textColor\",\"attrs\":{\"variant\":null,\"hex\":\"#ffa900\"}}]}]},{\"type\":\"paragraph\",\"content\":[{\"type\":\"text\",\"text\":\"If you want to move beyond theory and actually \"},{\"type\":\"text\",\"text\":\"use data to drive strategic decisions\",\"marks\":[{\"type\":\"bold\",\"attrs\":{}}]},{\"type\":\"text\",\"text\":\", this is where most beginners \u2014 and even experienced analysts \u2014 get stuck. Understanding \"},{\"type\":\"text\",\"text\":\"what data is\",\"marks\":[{\"type\":\"italic\",\"attrs\":{}}]},{\"type\":\"text\",\"text\":\" is only the first step. 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